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Jay Gould: Flush with success as America’s toilet CEO

The marketing stalwart is successfully lending his branding expertise to the ultimate in unsexy: the American toilet.

It would be hard to imagine, or invent, a marketing manager with experience running more famous brands than Jay Gould. 3,169 more words


False Advertisement (1 John 5:1-5)

1 John 5:1-5

First let us discuss what a brand is and why it is important to understand this before discussing the claim of False Advertisement. 955 more words


Supreme Court: POM Wonderful Can Go Ahead And Sue Coca-Cola Over Lack Of Pomegranates In Its Juice

POM Wonderful snagged a legal win today in one of its two ongoing cases: The U.S. Supreme Court sided with the juice maker in its decision, which said that POM can proceed with a lawsuit… 366 more words

The POM Wonderful v. Coca-Cola Decision Is In, And The Supreme Court Unanimously Sides With Private Plaintiffs



By: Brian J. Meli

Eleven amicus briefs were filed in support of POM Wonderful and Coca-Cola, but the real argument wasn’t between the captioned parties in the case. 1,007 more words

Commercial Matter

Yummy Summer Drink

I think summer has FINALLY made its way to Michigan! 82 degrees and sunny all day on Saturday :)

So I was poking around on Pinterest toward the end of the week last week and I came across… 135 more words