Tags » Mobile Advertising

Tumblr Rolls Out Mobile App Install Ads In The Form Of Shareable Sponsored Posts

Tumblr this morning is rolling a new mobile-only ad unit called “Tumblr Sponsored Apps” which will allow app publishers to target the social blogging service’s largely Millennial (and heavily mobile) audience with creative posts designed to drive users to the iTunes App Store and Google Play to download new applications. 725 more words


Will Phone Advertising Rule Sydney’s Ad Industry?

Mobile advertising is slowly taking over Sydney’s advertising and marketing industries as a lot of businesses opt for this kind of promotion for their products and services. 579 more words

Australian Advertising

Get Mobile

On the 11th of November the Get Mobile mini-conference took place in The Helix. This conference was based around mobile phones and application technology. I found it really interesting to see how reliant people have become on their smart phones and how advanced technology is becoming. 4,282 more words

Business Studies

How Mobile Advertising Piques Consumer Interest

There are lots of creative ways to incentivize consumers via mobile advertising. Some common ways include mobile coupon offers, specials and even deals to increase mobile commerce as well as traffic to brick-and-mortar stores for increasing in-store sales volumes. 238 more words

Mobile-Focused Ad Platform PocketMath Raises $10 Million From Rakuten Ventures

PocketMath, a Singapore-US startup specializing in mobile advertising, has landed a $10 million Series A funding round from Rakuten Ventures, the VC arm of Japanese e-commerce giant… 762 more words

Fundings & Exits

SMS Campaign? Here are 10 things you should NOT be doing!

SMS campaigns have become a norm of sorts in the present day: what with the number of mobile phone users and the guarantee that such a campaign actually does reach the target. 799 more words

Mobile Marketing


Like it has been said on Get Social post, 1.97 billion people use social networks in 2014. But did you know that 90% of them access on Facebook on their smartphone? 1,696 more words