With each passing year, more and more people are using their tablets and smartphones to complete purchases online. Many studies have even demonstrated that these mobile consumers spend more time and money shopping online than their PC counterparts. 510 more words
Tags » Mobile Advertising
Twitter’s advertising rate keeps falling.
The average cost to advertise on Twitter’s website and mobile apps dropped 18% in the last three months of 2013, the company just disclosed in… 258 more words
Talking Mobile is a resource for MMA Members, marketers and mobile innovators to discover and voice opinions around industry news, innovation and points of view. People can also find out more about the MMA UK and local activities and initiatives. 611 more words
If you own your own small business, it’s likely you’ve at least heard of social media marketing. Social media is a great way to promote your business. 564 more words
Below is a presentation I prepared for an upcoming guest lecture I’ll be giving at an undergraduate IMC (integrated marketing communications) class on the basics of online marketing. 139 more words