Blogs about: Monika Maeckle
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How Long Does it Take to Write a Press Release? "Several days," said half of those polled
Polling results are in for Business Wire’s occasional 1-question poll and to those of us in the press release business, the results are no surprise. My sense is that PR professionals may want t… more →
BusinessWired - Business Wire Blog
How Long Does it Take to Write a Press Release? "Several days," said half of those polled
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Monika Maeckle, Vice President New Media Business Wire wrote 3 months ago: Polling results are in for Business Wire’s occasional 1-question poll and to those of us in th … more →
Aristotle on Twitter, Mom Knows Best, and Other Lessons from SXSWi 2009
Monika Maeckle, Vice President New Media Business Wire wrote 3 months ago: If Aristotle were on Twitter, he'd be a big retweeter. Getting attention in a cluttered content … more →
Business Wire's Monika Maeckle in Communicate Magazine
Phil Dennison, Senior Marketing Specialist, Business Wire wrote 4 months ago: Communicate, a UK publication for corporate communications professionals, has a new article on liste … more →
Calling All Reporters: How do you use new media tools?
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Monika Maeckle, Vice President New Media Business Wire wrote 10 months ago: Middleberg Communications and the Society for New Communications Research have teamed up to try and … more →
Web 2.0 Acronyms Gone Wild: Some Will Stick, More Will Fade
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Monika Maeckle, Vice President New Media Business Wire wrote 11 months ago: JUST as we’re mastering an explanation of SEO (Search Engine Optimization) and its importance … more →
The Knot Makes Case for Hybrid Media At Business Wire Event
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: More than 150 professional communicators gathered at the 3 West Club in Manhattan earlier this week … more →
From IROs to Engineers: Grappling with the Groundswell
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Last week I spoke at two panels in California. The topic: new media. At the National Investor Relati … more →
Business Wire's Free Webinars Offer How-To Tips for Press Releases
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Seems folks just can’t get enough of Business Wire’s monthly webinars. As the social … more →
Wire Services Don't "Go To Technorati," Nor Should They
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Curious clients have posed the following question of late : “Do you go to Technorati?” … more →
Context As King...and other Lessons from SXSWi 2008...
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Four days at South by Southwest Interactive (SXSWi) yielded many lessons for this recently appoint … more →
Social Media Release - Free webinar
Angelo wrote 1 year ago: Vocus is hosting a free webinar tomorrow 2 pm (ET) on the evolving Social Media Release. Details her … more →
Press Release 2.0: Writing and Content Matter More than Tech Tricks
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Tactics, the newsletter of the Public Relations Society of America , devoted its February issue to w … more →
Adding Video to Press Releases Can Triple Your Hits
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Business Wire’s own Thomas Becktold, Senior VP of Marketing, waxes philosophical in a vlog wit … more →
How the Testy Topic of Tags Applies to Press Releases
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Our first webinar of the year, Lost in MySpace?, hit a chord with clients. Almost 500 people showed … more →
Monarch Butterflies Skip Lucky Boy, Surge Toward Coast
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Monarchs totally passed us by last weekend, in wh … more →
"The Older the Berry, the Sweeter the Link Juice"
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Quite a bit of nattering lately regarding the advantages of youth and exuberance versus age and exp … more →
Weekend Wishes Come True: Monarch Butterflies at Lucky Boy
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: As the Grackles biked south against strong headwinds for the MS150, Monarch Butterflies fluttered … more →
13 Monarch Butterflies and Six Friends MAKE Monika's Birthday
Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: My weekend-long birthday celebr … more →
Shorter Headlines Can Lead to Google Juice
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Monika Maeckle, Vice President New Media Business Wire wrote 1 year ago: Lock up your long-winded headlines. Google alerted us this week that press release headlines should … more →
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