Tags » Nation Branding

Anil Shah launching Anil Chitrakar's book "Take The Lead"

Last year, Anil Shah was at the launch event of Anil Chitrakar’s book “Take the lead: Nepal’s future has begun.” Anil Shah shared his thoughts on the book and explained why it’s very important for the youth of Nepal to read it.

Wisdom

Nation Branding - The Case of Romania

Here’s an interesting account of why Romania’s image keeps failing and how the country’s culture is different from the West, in a paper I wrote for the Institute for Cultural Diplomacy Berlin. 32 more words

Communication

When you're the only foreigner in town

The lone traveler

My Burmese journey continued on a rainy late afternoon at Yangon Railway station. I was heading southeast on an overnight train to the sleepy but tropical town of Mawlamyine. 484 more words

Backpacking

Good Country Index Launched

Simon Anholt, Nation Branding expert, has launched a new index that qualitatively measures the ‘goodness’ of a country.

As described on the website, the idea is to measure what each country contributes to the common good of humanity in an increasingly globalised world. 3,422 more words

2014

Cool Britannia 2.0?

17 years after Tony Blair invited a number of celebrities and star performers to Downing Street as part ploy to rebrand Britain as “Cool” and “Hip”, David Cameron followed suit; throwing a star-studded bash at Downing Street which eerily echoed Blair’s attempt in 1997. 408 more words

2014

Do Nation or City Brand rankings offer any real value?

Florian Kaefer who owns the excellent Place Brand Observer Blog drew my attention to a cracking Blog post written by Eduardo Oliviera on the Place Brands Blog… 400 more words

Branding

10 things to do to save the Malaysia Airlines brand

If Malaysia Airlines (MAS) makes it to 2015 and beyond, 2014 will probably be remembered as an annus horribilis for the beleaguered brand. In fact it may go down as an… 877 more words

Branding