Last year, Anil Shah was at the launch event of Anil Chitrakar’s book “Take the lead: Nepal’s future has begun.” Anil Shah shared his thoughts on the book and explained why it’s very important for the youth of Nepal to read it.
Tags » Nation Branding
Simon Anholt, Nation Branding expert, has launched a new index that qualitatively measures the ‘goodness’ of a country.
As described on the website, the idea is to measure what each country contributes to the common good of humanity in an increasingly globalised world. 3,422 more words
17 years after Tony Blair invited a number of celebrities and star performers to Downing Street as part ploy to rebrand Britain as “Cool” and “Hip”, David Cameron followed suit; throwing a star-studded bash at Downing Street which eerily echoed Blair’s attempt in 1997. 408 more words
If Malaysia Airlines (MAS) makes it to 2015 and beyond, 2014 will probably be remembered as an annus horribilis for the beleaguered brand. In fact it may go down as an… 877 more words