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Fierce Excerpts: Communicating the new business model for 2015 beautifully through excellent creative.

Now Reading | Agency of the Year: How R/GA Dominated Digital by Finding its TV Groove | Adweek

http://www.adweek.com/news/advertising-branding/agency-year-how-rga-dominated-digital-finding-its-tv-groove-161925

Especially when compared to more workaday ads the agency made for Ameriprise in 2010, the Beats campaigns signal R/GA’s maturation into a shop that can deliver not only great digital products but also truly top-tier TV spots, vaulting ahead of its digital rivals. 232 more words

Fierce Strategy + Creative

Identifying New Business Models

Previously serving as the global president of skincare at Johnson & Johnson (J&J), Stefano Curti works as the CEO of a venture capital backed company in San Francisco. 190 more words

Stefano Curti