Tags » New Coke

Congratulations Internet, You Just Brought Back Surge Soda

This is news the BevNerd will be happy about!  Coca-Cola is test marketing the return of Surge, the drink that is like Mountain Dew, and was introduced in the 1990’s, only to be removed in 2003.   456 more words

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Simple Thoughts While Shopping for Chips

You can’t teach an old dog new tricks nor can you trick him with slick marketing.

My wife says that I was old and set in my ways before my time. 687 more words

3am Thoughts

Got Old Content? You May Be Sitting On A Gold Mine

If you’ve been in the business of content marketing, blogging or SEM for any amount of time you have posts, videos and other various and sundry content scattered throughout the interweb that you have long forgotten about. 375 more words


The Great Coca-Cola Conspiracy

The New Coke campaign of the early 80’s was considered one of the biggest marketing failures ever. Well, it’s not. It is in fact one of the most brilliant and immoral marketing strategies in history. 242 more words

Justifiable Paranoia