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Blogs about: Nielsen Company

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Nielsen Study: Consumers Gather Info Using Social Media

Jill Kurtz wrote 2 weeks ago: Nielsen research shows that social media has not only changed the way consumers communicate and gath … more →

Tags: Research, statistics, Social Media, social networking

Social Media and the Internet: Click … or Clique?

Phillip Nones wrote 1 month ago: All of the hype about social marketing and social media might make you believe that people are flock … more →

Tags: advertising, Business, Comscore, Internet Advertising, media, News, Nielsen, nones, Nones Notes

Use of Mobile Video, Video Online Continue to Increase

Jill Kurtz wrote 2 months ago: According to new data from The Nielsen Company’s most recent Three Screen Report, the number o … more →

Tags: Research, statistics, Video, Online Video, mobile video

Affluent Consumers Clip Coupons. Poor People? Not So Much9 comments

Brad Tuttle wrote 2 months ago: Some 1.6 billion coupons were redeemed in the U.S. in the first half of 2009. That’s up 23 per … more →

Tags: Coupons & Deals, Debt, Food, recession porn, consumer queen, Melissa Garcia

Music Downloaders Embrace Ad-Supported, MySpace Music Proves It

francisanderson wrote 4 months ago: Ad-Supported Models Stike Chord with Music Freeloaders Though nearly one-third of digital music down … more →

Tags: socialmedia, facebook, MySpace, social network, Social network service, MySpace Music, File Sharing, unique visitor

Nielsen survey shows consumer's attitudes toward trust, value and engagement of advertising

ellabeepr wrote 4 months ago: Nielsen recently surveyed over 25,000 consumers online across more than 50 markets from Europe, Asia … more →

Tags: Media Advertising, ad revenue, ad sales, advertising, brand sponsorships, consumer opinions onlline, consumer trust brands, editorial content, magazine ads

2009 MLB All-Star Game attracted 14.6 million viewers, most watched since 021 comment

ellabeepr wrote 4 months ago: MediaWeek reports Fox’s telecast of the 2009 Major League Baseball All-Star Game delivered an averag … more →

Tags: Print and Broadcast News, media, sports and business, Media Advertising, Nielsen, advertising, ad revenue, St. Louis Cardinals, albert pujols

Digital: Old Media Still Powerful, Real Friends and Virtual Strangers, GRPs

francisanderson wrote 4 months ago: Old Media Still Powerful: Blogs Follow News Outlets 2.5 Hours Later A new study by Cornell researche … more →

Tags: Digital, advertising, Business, User Generated content, word of mouth, Decision Making, Online Advertising, consumer generated media

BusinessWeek, up for sale1 comment

ellabeepr wrote 4 months ago: Bloomberg reports BusinessWeek, the McGraw-Hill Cos. magazine that lost 30 percent of its advertisin … more →

Tags: Buying and Selling, Media budgets, media, advertising, Conde Nast, BusinessWeek, Morningstar , Inc, McGraw-Hill, Evercore Partners Inc

The Digital Switch…We’re (Still) Working On It1 comment

melissanavia wrote 4 months ago: VM – News & Things The Digital Switch…We’re (Still) Working On It VM follows up on the switch to … more →

Tags: News & Things, Analog, Digital, FCC

Media and Money Conference this Fall

ellabeepr wrote 4 months ago: The third annual Media and Money conference will be held November 12-13, 2009 at the Roosevelt Hotel … more →

Tags: Media & Conferences, technology, Media and Money conference, dow jones, Media and Entertainment, Wall Street Journal, Private Equity Analyst, Barron's Billboard, hollywood reporter

12. Hungry Hippos

jasonkallas wrote 5 months ago: The Nielsen Company estimated that in November 2008 the Digital Media Universe was 552,694,455 peopl … more →

Tags: Motivation, jason kallas, Pew Internet, Mainstream, Economy, relationship, tackling the web, cosumers, hungry hippos

Consumers at all income levels shopping more at Dollar Stores

marvelousgirl wrote 6 months ago: The recession has been a boon to dollar stores, which attracted increased consumer spending in 2008, … more →

Tags: recession, Dollar Stores, Consumer Behavior, Shoppers, higher income

Research shows decline in consumer confidence but recovery expected

indiainsights wrote 7 months ago: Using feedback from 25,000 internet users across 50 countries, Nielsen Company, in their six-monthly … more →

Tags: Comment, consumerism, India Insights, decoupling, Vietnam, Russia, Indian economic recovery, Nielsen Global Consumer Confidence, 1st Half

US Adults Spend Eight Hours A Day In Front Of A Screen

francisanderson wrote 8 months ago: Adults Spend 8 Hours a Day in Front of a Screen, Study Finds The average American adult is exposed t … more →

Tags: media, Ball State University, Digital, Digital Video Recorder, global positioning system, GPS, Mobile Phone, Television, video game

HISPANICS MORE LIKELY TO DOWNLOAD MUSIC AND DIGITAL CONTENT

Hispanic Cinema Network wrote 8 months ago: Hispanics More Likely To Download Music And Digital Content March 23rd, 2009 Posted in Consumer, Med … more →

Tags: Hispanic Marketing, Hispanic and Latino, ethnicity, Business, Hispanic, Organizations, united states, Marketing And Advertising, Hispanic Cinema Network

Here's one way of muting Kedgley

Alf Grumble wrote 8 months ago: Perhaps we should ship the Greens” Sue Kedgley to Saudi Arabia. Or anywhere. That way, we would be r … more →

Tags: Trade, Agriculture, animal welfare, Green Party, Sue Kedgley, David Carter, Homepaddock, middle east, live-sheep trade

Nielsen: Social Networking Overtakes E-mail in Popularity3 comments

Sheryl Victor wrote 8 months ago: Image via Wikipedia Yeah, I know, I’m behind in talking about this announcement that Nielsen m … more →

Tags: Social Media, Marketing, Digital Strategy, pop culture, facebook, LinkedIn, social network, Nielsen, Hitwise

All You Can Eat1 comment

Keith wrote 9 months ago: Image by Quang Minh (YILKA) via Flickr One of the most discussed areas in the digital world is mobil … more →

Tags: Thinking Aloud, Digital Media, Business, Digital, facebook, iPhone, twitter, Economy, BlackBerryBold


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