Tags » Nielsen

Just before Christmas

This will be my last post of 2014. I hope you all have a happy Christmas and festive break, and I send my best wishes for the New Year. 452 more words

How We Get Our Entertainment

Nielsen just published The Total Audience Report for the third quarter of 2014 in which they look in detail at how Americans are getting their entertainment. 602 more words

The Industry

HBO is Changing the Way it Releases Ratings

HBO is really striving to keep up with the way people watch TV these days. First they announced they would offer HBO Go by itself, meaning you don’t have to have cable to watch HBO. 282 more words

News

Website Design and Usability

We have all visited that website that has not been updated since 1995.  You start out so excited, but are immediately put off by how outdated and  generally user unfriendly the website seems.   308 more words

Marketing

Not So Silent Nights: Radio Is the Perfect Spot to Find Holiday Spirit

Not So Silent Nights: Radio Is the Perfect Spot to Find Holiday Spirit
Source: Nielsen

Sleigh bells might be ringing, but what really gets U.S. consumers in the holiday spirit is, literally, the sound of music!

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Nielsen

Changing the Boobtube to Youtube

It comes as no surprise that dudes dig online video. We’ve seen Pewdiepie’s stats — millennial men enjoy themselves some Youtube… Now, this hunch is supported by Nielsen research. 176 more words

Tech & Social

What do The Walking Dead, The Superbowl and the Oscars have in common? Tweets

Television viewers watched their favorite shows this year while tweeting furiously about actors, plot twists and awards.

The Walking Dead, the Oscars and the Super Bowl all took home the title of the most tweeted programs for 2014. 232 more words

Tech