Tags » Online Fundraising

A 'Power Index' for fundraising channels?

OK, hold onto your hats – because this post contains stats! But I’ll try to make them as simple as possible.

If you’re a direct marketing fundraiser like me, you probably juggle a wide variety of channels – direct mail, online, phone, etc. 638 more words


Online Donations - 5 Factors Your Nonprofit Needs to Know

Today most nonprofit organizations have integrated some type of online payment processing to collect donations on their website.  Yet, collecting online donations isn’t just as simple as putting a “donate now” button on your home page. 676 more words

Online Fundraising

BWF_social to Tour West Coast with FREE Online Fundraising Workshop

Oh, the things we now know about online fundraising. For example, did you know that…

  • Online acquired donors give twice as much to your organization as those acquired off line via channels like direct mail?
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Raising Initial Money for Nonprofit Fundraising

If you’re the head of a nonprofit organization, you’ve got to admit that there is a plethora of fundraising ideas out there. Just do a simple Internet search, and voila! 223 more words

Info Article

Cheerful, Cute and Cuddly - A Different Pitch

This is the opposite of the scare approach used by political organizations that I mentioned in my last post.  A dog shelter in Melbourne, Australia thought that cute would sell, so they brought their product, their dogs, to people.  151 more words

Online Fundraising

How Does Your Online Giving Program Stack Up?

Last week I co-hosted a webcast with Brad Davies, VP of Digital Services at Dunham+Company.  Brad spearheaded the Online Fundraising Scorecard, a study that analyzed the fundraising habits and donor experience of 151 national charities. 231 more words


Top Nonprofits

Shout out to this amazing site called Top Nonprofits – not sure how I haven’t come across this before. The site is rich with curated lists and resources on nonprofit marketing, management, social media, and more. 7 more words

Social Media