Blogs about: Online Measurement
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Online Display: The demise of Click, the rise of Dwell
For those who have been following me of late on Twitter, you will know I have been wrestling for some time on the measuring of online advertising – especially heightened in relevance due to rece… more →
Nothing to Hide?
The current state of online marketing and its measurement
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Will Scully-Power wrote 2 weeks ago: Online business optimization firm Omniture commissioned Forrester consulting to research the current … more →
Two Facebook resources you should check out
Jordan Stone wrote 1 month ago: This week I did some training work with a (very) large corporate and came across the resources below … more →
Rubbish social media stats let the side down
Jordan Stone wrote 2 months ago: It’s been about a month or so since I first came across this video via a post on Mashable called 30+ … more →
Analytics brought my site down!
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Depesh Mandalia wrote 2 months ago: One of the most crucial tools in your online toolbox is your website analytics tool (you do have one … more →
Online Display: The demise of Click, the rise of Dwell
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feesch wrote 3 months ago: For those who have been following me of late on Twitter, you will know I have been wrestling for som … more →
Event: Measurement Camp London
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Jordan Stone wrote 3 months ago: On Thursday 6 August I popped along to another installment of Measurement Camp, hosted at We Are Soc … more →
Working towards true accountability
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joelyrighteous wrote 3 months ago: Online media is often touted as being a completely accountable medium, however I would disagree, onl … more →
The proof is in the pudding
chocolatecommunications wrote 4 months ago: By Eyndia If ever there was a question about the impact and value of social media within the UK audi … more →
Michael Jackson in numbers. Shamone.
Jordan Stone wrote 4 months ago: Earlier this morning I tweeted an article that I thought, at the time, might have been overstating t … more →
Does the Measurement of Social Media depend on the type of Agency?
Sarah wrote 4 months ago: There’s an ongoing debate as to the ‘ownership’ of social media, in that where it should sit; Digita … more →
BadMen – mature thinking needed in Digital Advertising
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feesch wrote 6 months ago: The last 24 hours I have been presenting some new global data findings to various members of the ind … more →
The display ad opportunities you're overlooking
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feesch wrote 7 months ago: Discussions around Digital Advertising from iMedia’s Branding Summit in Florida, February 2009 … more →
Are you still trying to boost your clicks?
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feesch wrote 10 months ago: Enjoyed this article “10 ways to boost falling click-through rates” on iMedia today as had some very … more →
'Banners or no banners' – that is the question
feesch wrote 10 months ago: Just read an article that is going to cause me to rattle my sabre a lot this year! “Not-So-Banner Ye … more →
Bridging the Great Media Divide
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feesch wrote 10 months ago: I started 2009 standing at the base of the Petronas Towers in Kuala Lumpur, Malaysia – the now secon … more →
It's time we ended our obsession with clickthrough rates
feesch wrote 1 year ago: Le’Nise Brothers, head of interactive, PHD Rocket has just posted a great article on iMedia UK … more →
Google look over here! We've got analytics too!
jwoodymeach wrote 1 year ago: Following the purchase on IndexTools in April 2008, Yahoo has launched a beta of Yahoo! Web Analytic … more →
The five questions that need to be answered about online video
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Simon Kendrick wrote 1 year ago: I’ve recently put together a presentation deck on the state of the online video market. It con … more →
ABCe and the difficulties of auditing online metrics
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Simon Kendrick wrote 1 year ago: As the recent influx of links have shown, I have struggled to keep my blog updated in recent weeks. … more →
