Blogs about: Onsite Behavioral Targeting

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Swine Flu and the Case of the Contextual Ad

We post a great deal about behavioral targeting on the Lunch Pail under a variety of different, distinguishing banners. There’s network behavioral targeting, onsite behavioral targeting, affiliate net… more →

The Lunch Pail

Swine Flu and the Case of the Contextual Ad

Josh Gordon wrote 2 months ago: We post a great deal about behavioral targeting on the Lunch Pail under a variety of different, dist … more →

Tags: Behavioral Targeting, The Online Marketing Space, Affiliate Networks, Google, twitter, network behavioral targeting, Yahoo, Ad Age, Contextual ads

How To Classify Types of Behavioral Targeting

Josh Gordon wrote 6 months ago: Yesterday, I had the pleasure of attending a Behavioral Targeting Standards Consortium (BTSC for … more →

Tags: Behavioral Targeting, internet governance, The Online Marketing Space, behavioral targetin industry, behavioral targeting definition, Behavioral targeting standards consortium, BTSC, consumer privacy groups, contextual targeting

Is Self-Regulation Right for Behavioral Targeting?

Josh Gordon wrote 6 months ago: It's nearly the end of the year and time for another check in on the world of behavioral targeti … more →

Tags: internet governance, Behavioral Targeting, Barack Obama and privacy, behavioral targeting debate, behavioral targeting technology, behavioral targeting update, behavioral tracking technologies, Bush administration, Federal Trade Commission

Pre-Holiday Behavioral Targeting Update — 3 comments

Josh Gordon wrote 7 months ago: While everyone and their brother is gearing up for Black Friday and Cyber Monday, I'd like to ta … more →

Tags: Behavioral Targeting, internet governance, The Online Marketing Space, behavioral targeting technologies, Black Friday, boost online sales, B&T, Congress, consumer advocacy groups

Meet The Developers

Josh Gordon wrote 9 months ago: We talk a great deal on this blog about how we feel about this online marketing industry, our belief … more →

Tags: knotice, Software development, Behavioral Targeting, campaign planning calendar, condition building environment, eMail Marketing, Knotice software developers, Mobile Marketing, new reporting features

The Future of Online Behavioral Targeting — 3 comments

Josh Gordon wrote 12 months ago: Last Friday The Lunch Pail's newest contributor did a good job explaining some of the nuances of … more →

Tags: internet governance, online marketing tactics, Online Marketing Database, future of online behavioral targeting, nuances of online behavioral targeting, network targeting, tracking technologies, behavioral targeting moral issues, business questions of behavioral targeting

Is Behavioral Targeting Really Internet Stalking? — 4 comments

Lesley Matt wrote 12 months ago: Fresh out of college, and with only traditional marketing tools under my belt, I started at Knotice … more →

Tags: New to Online Marketing, knotice, Behavioral Targeting, eMarketer, network behavioral targeting, ad network, ClickZ, digital marketing world, 2 types of behavioral targeting


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