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Blogs about: Packaged Goods

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Really bad branding

Barrett Rossie wrote 1 month ago: Starburst's startling confession   . Credit goes to The Friggin’ Loon for taking and … more →

Tags: Communication Strategy, [Creative Work], bad advertising, bad branding, Bad Marketing, product packaging, Starburst

Objectives for a hypothetical FMCG brand on Twitter 5 comments

Stephen Rothman wrote 9 months ago: In a January blog post on Mashable, Jennifer van Grove wrote about 40 brands currently active on Twi … more →

Tags: Social Media, Viral, Marketing, Web 2.0, twitter, web2.0, social web, Mashable, Jennifer Van Grove

Mature Market Experts Stat of The Day: A Snapshot of Mature Market Trends Shaping the Consumer Packaged Goods and Retail Industries

Tom Mann wrote 10 months ago: Mature Market Experts: more mature market news and stats more often – A Snapshot of Mature Mar … more →

Tags: TR Mann, health, statistics, Marketing, Mature, Mature Market Experts, mature market, Tom Mann, customer

The Open-Door Bailout

inthetropics wrote 10 months ago: This op-ed piece in the NY Times today sure got me thinking. It makes a lot of points relevant to Ec … more →

Tags: Ecuador, Export, busines, Exporting

DVD/Blue Ray Sales Fall Behind Videogames For First Time3 comments

csjedwar wrote 11 months ago:   According to research firm Media Control GfK International and as reported by Videobusiness.com, g … more →

Tags: Retailing, Market research, Sales, Blue-Ray, DVD, Video Games, Entertainment, 2008

Mature Market Experts Gem of The Day: Marketing to Baby Boomers and the Mature Market - Avoiding the Herd Mentality

Tom Mann wrote 1 year ago: Mature Market Experts: more mature market news and stats more often: Marketing to Baby Boomers and t … more →

Tags: TR Mann, Awesome PowerPoints, Finances, Marketing, Mature, Mature Market Experts, mature market, Tom Mann, Seniors

Wholesale Chocolate For Export

inthetropics wrote 1 year ago: ecuador,chocolate,cacoa,single origin,wholesale chocolate,custom packaging Aequare Chocolates recent … more →

Tags: Chocolate, Ecuador, Food, Export, Exporting

SEVENDUST - "Packaged Goods" - Limited Edition

cantstoptherock wrote 1 year ago: Out Today:   SEVENDUST – “Packaged Goods” – Limited Edition Autographed 5 Di … more →

Tags: Sevendust, limited edited, autographed copy, Box Set, Limited Edition

Double your pleasure, double your... hit single exposure

kdrix0213 wrote 1 year ago: No sooner had I hit ‘publish’ on the Big Red post (“Everything old is new again … more →

Tags: gum

Everything old is new again 2 comments

kdrix0213 wrote 1 year ago: I was pouring myself a large frothy Diet Coke last night in the kitchen when I heard a familiar jing … more →

Tags: gum

Pepperidge Farm Looks for Locations

franchiserealestate wrote 1 year ago: Campbell Soup Co. trades as Pepperidge Farm at 85 locations east of the Mississippi.  The shops, off … more →

Tags: Restaurant - Expanding, Restaurant, Soups, Pepperidge Farm

Staples Keep Ad Market Afloat

Mort Greenberg wrote 1 year ago: Source: http://wsj.com By SHIRA OVIDE and ANJALI CORDEIRO April 9, 2008 Yogurt, cheese and Froot Loo … more →

Tags: Ad Spending, brand advertising, ecommerce, Demos & Audiences, Consumer Behavior, Media Company Stocks, Marketplace Trends, Data Metrics, CPG

BRAND OF THE WEEK: Born Free

Marie Germain wrote 2 years ago:  This infant feeding bottle is indeed born free from bisphenol A, synthetic chemical found in compet … more →

Tags: 10 THINGS YOU MUST DO, BRAND OF THE WEEK, Cause Marketing, Great Brands

Let the Game Continue

Joe Szabo wrote 2 years ago: Another fine online installment from AXE. Poor guy flips his truck, watches it explode and gets dist … more →

Tags: Sites, internet tv, immersive

ELAVE1 comment

Joe Szabo wrote 2 years ago: Something like this can only be done thanks to the internet. I mean, what broadcaster would allow fo … more →

Tags: Sites

In Search of TransFat Heroes

Marie Germain wrote 2 years ago:   I have searched the shelves years ago to see which food processors deserved recognition for taking … more →

Tags: Poor decisions, Marketing blunders, Cause Marketing, Great Brands

Trident Video Experience

Joe Szabo wrote 2 years ago: The new Trident site in the UK reminds me of my Joost experience: video chapters, a simple, proximit … more →

Tags: Sites

Arm & Hammer sitting pretty

Marie Germain wrote 2 years ago: Church & Dwight, the 150  year old New England company founded by John Dwight and Dr. Austin Chu … more →

Tags: Mindmatching, Great Brands

10 THINGS YOU MUST DO: All Brands

Marie Germain wrote 2 years ago: Here are ten things you must do to succeed in the minds of customers in 2007. It was tough stopping … more →

Tags: 10 THINGS YOU MUST DO, Retail


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