Tags » Paid Search

Fast Ways to Find Valuable Keywords & Improve ROI

Keyword research is an enjoyable part of SEO planning because it’s when you get a glimpse into the way in which people search for products or services like the ones you offer. 626 more words

Search Engine Optimization

Email marketing has an ROI of 4,300%

Impact of an Email Marketing on the globe

Source: Direct Marketing Association

What? A statistic about email? 

You thought this was about social media, right? 249 more words

Customer Acquisition

Digital Marketing and Media Comic Strip : HAPPe HOUR : July 25, 2014

Have a website that gives racing updates for Danica Patrick? No problem, a PPC campaign can help bring your site exposure in the competitive query for “danica patrick”, but after some time you notice that users are searching “danica patrick bikini photos” and that’s not exactly the content you have on your site. 82 more words

Comic Strip

Suqses: GOOG... Down..Down...then....Up, Up and away !

Okay GOOG , was down – 8.93 for the day and closed at 573.73 really disappointing investors.  They were all talking about the earnings and how Google couldn’t  keep up their pace.   79 more words

Stocks

What's needed from marketing clouds

Remember when Salesforce.com said marketing tech was going to be its next billion-dollar business? That was almost two years ago, and at the time I warned that  716 more words

Social Media Marketing

Online Advertising 101

No wonder lots of non-marketing individuals and even marketing individuals are so confused.  I can’t think of any other form of advertising or marketing that is referenced in the number of ways that what I call “online advertising” is. 811 more words

Staying Current

Stop wasting money. Use these keyword research tips.

Dee Jardine

Google Ads is an online market place filled with opportunity, but only if you can effectively target your audience. It’s important to pick your keywords wisely to make sure you get in front of customers who might actually make a purchase, rather than those with different intentions. 994 more words

Digital Advertising