The Off-roader

Mitsubishi Pajero

@ tea estate

Tata Indica

The Off-roader

Mitsubishi Outlander

Tata Indica

Mitsubishi Pajero

Este es el todoterreno con el que recorrimos Islandia. La fotografía es del día que fuimos a Landmannalaugar, que en gran parte fue posible gracias a él.

Localización aproximada: 64° 9′49.23″N / 19° 9′36.07″O

Renovado sua gama com a linha 2010, a Mitsubishi Motors do Brasil apresentou outra novidade. Trata-se do Pajero Full 2010, que não mudou esteticamente, mas ganhou novidades em motorização e equipamentos. O destaque vai para o salto em potência do 3.2 Turbodiesel, que agora gera 200 cv ante os 165 cv entregues até então.

A Mitsubishi não divulgou que mudanças foram feitas para ampliar a potência do 3.2 TDI. No entanto, o 3.8 V6 a gasolina continua com 250 cv, sem alterações. A transmissão é automática sequenacial, com cinco velocidades. Já a tração é a Super Select SS4-II, com modos de tração traseira (2H), integral (4H), integral com bloqueio do diferencial central (4HLc) e integral com reduzida e bloqueio (4LLc).

Nos equipamentos, a novidade fica por conta de uma nova câmera para auxílio de manobras em ré. Ela exibe as imagens em uma tela central, sensível ao toque. Este aparelho apresenta também as funções para o navegador GPS, o computador de bordo e o equipamento de áudio. O Pajero Full traz de série controle de estabilidade, freios antitravamento (ABS) com distribuição eletrônica (EBD) e assistência de força (HBB), seis airbags, teto-solar e faróis de xenônio.

Os preços não foram alterados. O modelo a gasolina parte de R$ 165.990 (3p) e R$ 177.990 (5p). Já o veículo a diesel sai por R$ 176.990 (3p) e R$ 189.990 (5p).

GALERIA

Pragoti to begin assembling Pajero Sports in 2011

Our Correspondent

CHITTAGONG, Oct 30: The country’s biggest vehicle assembling industry Pragoti will bring in the market a new model jeep – Pajero Sports – a modern version of its V-31 Pajero in 2011.

The new model jeep will be assembled at the factory of Pragoti Industries Ltd (PIL) at Barabkunda under Sitakunda of Chittagong under joint venture with Mitsubishi Motors Corporation of Japan, PIL sources said.

The sources said, the PIL management has already held primary consultation with the Mitsubishi Motors. A four-member team of Mitsubishi Motors visited the PIL factory at Barabkunda on July 13 last. The team also had a meeting with the senior officials of Bangladesh Steel and Engineering Corporation (BSEC) in Dhaka on July 15.

The sources said, the sales representative of Mitsubishi in Bangladesh and other officials of the company agreed to assemble Pajero Sports and Sedan at the PIL factory. The PIL is currently assembling V-31 Pajero under long-term agreement with the Mitsubishi.

Following that visit a team from Bangladesh headed by a joint secretary of the Ministry of Industries (MoI) visited the Mitsubishi factory in Thailand for three days from September 9 last. The team included senior officials from BSEC and PIL, the sources said.

PIL Managing Director Zahiruddin Chowdhury said, the price of Pajero Sports is yet to be fixed. “The price will be fixed after completion of the production process. But the new model Pajero will be an upgraded version of V-31. So the price will be more than that of V-31,” he said.

Chowdhury said, the PIL is not in a position to go for assembling bus, truck or light vehicle except V-31 due to absence of long term agreement with any other company. “That is why we are trying to procure such vehicles from other countries under joint venture or we will assemble those vehicles by importing completely knocked-down (CKD) vehicles under long-term agreement and assemble them in our factory,” he said.

Although the PIL has the capacity to produce as many as 500 vehicles a year it has no factory of its own for repairing and maintenance of the vehicles. So the PIL has currently decided to invite proposals for a service-cum-maintenance workshop at its 43,560 square feet vacant land at Tejgaon in Dhaka under public private partnership, the MD added.

Source: The Financial Express, Dhaka.

Jakarta, 19 Oktober 2009 - PT. Krama Yudha Tiga Berlian Motors (KTB), Agen Tunggal kendaraan Mitsubishi di Indonesia, kembali mengadakan Test Ride Experience bersama pereli nasional dan internasional yaitu Rifat Sungkar, Subhan Aksa, dan Hiroshi Masuoka.

”Acara ini ditujukan untuk para konsumen agar dapat merasakan langsung ketangguhan dan performa Pajero Sport bersama dengan para pereli dan memberikan pengalaman sepesial berkendara bersama para pereli,” ungkap Fumio Kuwayama, Presiden Direktur PT KTB, di Jakarta, Minggu (18/10).

Acara Test Ride Experience ini diadakan pada 17-18 Oktober 2009 di area Pantai Puri Marina Ancol – Jakarta. Para pereli membawa konsumen Pajero Sport untuk bermanuver di lintasan lebih dari 1,5 kilometer dengan kecepatan maksimum. Di lokasi tes ini para pereli ditantang untuk memperlihatkan kelihaian mereka dalam menaklukkan berbagai rintangan: uji slalom, tikungan tajam, gundukan yang cukup tinggi.

Sebelumnya, Test Ride Experience dengan para pereli ini telah digelar KTB pada Mei 2009 sebelum peluncuran resmi Pajero Sport. Perhelatan itu, kata Kuwayama, sengaja digelar untuk memberikan kesempatan kepada konsumen untuk menguji ketangguhan mobil SUV Mitsubishi tersebut.

Menurut Kuwayama, dari segi ketangguhan handling, Pajero Sport sangat mudah dikendalikan. Sementara dari sisi keamanan, mobil ini didukung dengan konstruksi ladder frame, RISE body dan Extra Strong body construction yang efektif melindungi keselamatan penumpang.

Sementara itu, Hiroshi Masuoka adalah pereli kelahiran Jepang 49 tahun lalu yang pernah menjuarai reli Paris Dakar pada 2002 dan 2003. “Pajero Sport memang masih memiliki DNA dari Pajero yang digunakan dalam Rally Paris-Dakar. Suspensi, sasis, dan engine Pajero Sport adalah titisan DNA dari Pajero yang digunakan dalam Paris-Dakar,” tutur dia dalam satu kesempatan.

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Despite the tough times in August over 400 Australian took home a Mitsubishi Pajero, giving the Japanese medium sized SUV a 7.3% share of the market. Currently the Pajero sits behind the Ford Territory, Holden Captiva, Toyota Kluger and Prado. To give buyers more reason to pick a Pajero, Mitsubishi Motors Australia Limited (MMAL) has today announced the release of a special action Pajero; the Pajero Platinum Edition.

At a glance the upgraded Pajero comes with better safety features, sat-nav and exterior updates.

The limited edition Pajero is based on the GLX model and is limited to just 550 units. Buyers can match the car to either a 3.8-litre petrol or 3.2-litre diesel power unit. Both engines are available with automatic or manual transmission.

The standard Pajero already includes ABS braking system (Brake Assist & EBD), electronic stability control and driver and passenger SRS airbags, the Platinum Edition adds a feature which should have already been standard on a car as large as the Pajero, a reversing camera. Front fog lamps are also added.

A sporty rear deflector, much needed coloured door mirrors, integrated side steps with front mudguards plus Platinum Edition badging and carpet mats showcase the exterior and interior upgrades.

As part of the Platinum package, Mitsubishi?s Multi Communication System (MMCS) with satellite navigation and Bluetooth mobile phone synchronization ability is included.

As with all Mitsubishi’s, the limited edition Pajero Platinum is covered by a 10 year / 160,000 km non-transferrable drive-train warranty in addition to a five year / 130,000 km new vehicle warranty.

The platinum edition variant goes on sale in October.

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Caros leitores,

Venho aqui dar a prévida de dois posts que irão entrar no ar neste fim de semana: Polo I-Motion parte II e o test drive da Mitsubishi TR4 flex 2010. Enquanto não finalizo as matérias, subo aqui o vídeo que foram realizados dos modelos.

Aguardem!

Abraços!

TR4 Test Drive

Polo I-Motion acelerações

A Mitsubishi mostrou o novo Pajero TR4 2010 com praticamente todo seu visual reestilizado.

Externamente, ele vem com rodas de 17 polegadas, novos parachoques, grade dianteira, conjunto ótico dianteiro e novas entradas de ar na lateral. A traseira tem a tampa do porta-malas com linhas arredondadas e novas lanternas. Internamente, ele traz direção hidraulica, vidros e travas elétricas, sistema Keyless e sistema de áudio com MP3 e entrada para iPod e USB. Como opcionais são oferecidos bancos de couro, rack de teto e spoilers.

Os preços da nova Pajero partem de R$65.550 para a versão GLS, equipada com câmbio mecânico, airbag para motorista e freios à disco. A versão intermediária será oferecida por R$68.990 e terá câmbio manual, airbag duplo e freio com ABS. Já na versão top de linha, o preço sobe para R$71.990 e vem com câmbio automático, airbag duplo e freios ABS.

Novos detalhes foram divulgados sobre o Pajero TR4 2010. O utilitário-esportivo compacto ganhou uma pesada reestilização, que o deixou com aspecto mais jovem e moderno. O interior também ganhou melhorias em desenho e acabamento. Agora, uma nova série de imagens e informações foram reveladas. Confira.

De acordo com a Mitsubishi, cerca de R$ 100 milhões foram gastos na reestilização do modelo. Tanto nos testes de peças, como nos projetos e na adaptação das linhas de produção de Catalão (GO).

A suspensão recebeu molas e amortecedores recalibrados e pneus de 17 polegadas com pneus de perfil mais baixo (225/65). O conforto foi melhorado, mantendo a robuster para rodagem em fora-de-estrada. As opções de tração (traseira, 4×4, 4×4 com diferencial central bloqueado e 4×4 comreduzida) foram mantidas. O modelo tem 21,5 cm de distância em relação ao solo e 35 graus de ângulos de ataque e saíde e inclinação máxima.

O motor 2.0 Flex foi aprimorado. A taxa de compressão foi elevada para 11:1, entregando mais potência e torque. Agora são 135 cv com gasolina e 140 cv com álcool, ambos a 5.500 rpm. O torque é de 20 e 22 kgfm, respetivamente. A transmissão foi levemente modificada, para se adequar à nova potência. O propulsor, de acordo com a Mitsubishi, está 5% mais econômico.

Agora, o TR4 oferece oito opções de cor para a carroceria e tem garantia de dois anos, com preços de revisão pré-estabelecidos. A fabricante também oferece seguro próprio para o SUV, com preço em média de 4,3% do veículo.

O TR4 corresponde a cerca de 26% das vendas da Mitsubishi no Brasil.

GALERIA

A próxima novidade do mercado brasileiro será a reestilização do pequeno Pajero TR4. O modelo, produzido em Catalão (GO), passará por mais uma modificação visual, para manter o estilo atualizando ante à concorrência. Agora, o modelo enfrenta, direta e indiretamente, veículos como Troller T4, Suzuki Jimny e SX4 e Hyundai Tucson, entre outros.

Até onde se sabe, o TR4 ganhará mudanças estilísticas significativas. As principais se concentram na dianteira. Atrás, apenas leves retoques. No interior, o modelo deve ganhar um novo quadro de instrumentos e materiais de melhor qualidade no acabamento. Não se sabe ainda se o motor passará por modificações.

A data de lançamento do novo modelo está confirmada para o dia 22 deste mês.

Estava “folheando” a revista Veja Online, quando me deparei com um anúncio do SBT em uma das páginas tentando promover a Eliana.

A revista Veja, como sabemos atinge um público em sua maioria AB.  A programação do SBT é CD.

Alguém pode dizer: “É uma tentativa de reposicionar o canal, de colocar o programa da Eliana para um público mais qualificado”.

Linguagem infantil, arte pobre e de mal gosto; não sabia que a “fera” lutava caratê. Parece montagem do (ótimo) South Park.

E o Branding; “SBT a TV mais Feliz do Brasil”.

A proposta seria muito boa para uma revista Contigo, e coisas do gênero.

As Casas Bahia anuncia em tudo quanto é espaço, mas com estratégia.

Na mesma Veja eles estão divulgando TVs de LCD e outros eletrônicos, e também sua loja virtual.

Para saber qual o publico da revista é só ver o anúncio da nova Pajero.

Em uma página, a foto de um modelo vestido como um nobre de uma tribo africana. Nas duas páginas seguintes a foto do carro com a mensagem final da campanha.

Agora se houver uma pessoa que lê a Veja, tem uma Pajero novinha, compra eletrônicos pela internet e asiste o SBT, a emissora vai ganhar todos os prêmios de propaganda e marketing e virar um case historico. Mas se todos esses fatores se cruzarem eu creio que o Drimio trava.

Jakarta, 2 Agustus 2009 – Forum Wartawan Otomotif Indonesia (FORWOT), Minggu (2/8), memberikan penghargaan kepada Toyota Prius hybrid sebagai FORWOT Car of the Year 2009. Prius terpilih sebagai pemenang setelah berhasil mengumpulkan nilai tertinggi pada polling yang diselenggarakan paguyuban wartawan bidang otomotif Indonesia tersebut. Mobil yang diniagakan PT Toyota-Astra Motor (TAM) ini meraih 101 poin, mengungguli Honda Freed (93 poin), Mitsubishi Pajero Sport (83 poin), Hyundai i20 CRDi (57 poin), dan Volkswagen Touran 1.4 TSI (44 poin).

Penyerahan penghargaan FORWOT Car of the Year 2009 ini dilakukan disela-sela berlangsungnya kegiatan pameran Indonesia International Motor Show (IIMS) ke-17 di Jakarta International Expo, Arena Pekan Raya Jakarta (PRJ) Kemayoran.

Menurut Ketua Umum FORWOT Eri Haryoko terpilihnya Prius sebagai FORWOT Car of the Year 2009 merupakan sebuah kabar gembira. “Prius adalah gambaran mobil masa depan yang telah hadir dalam bentuk nyata di masa sekarang. Mobil seperti Prius sangat dibutuhkan dunia, termasuk Indonesia dalam mengantisipasi krisis energi dan isyu pencemaran lingkungan,” ucap Eri Haryoko.

Eri Haryoko menambahkan, kemenangan Prius pada polling FORWOT Car of the Year tahun ini sekaligus menjadi momentum bagi agen tunggal pemegang merek di Indonesia untuk ikut memasukkan mobil-mobil hybrid yang ramah lingkungan dan hemat energi seperti Prius.

“Para juri FORWOT memberikan apresiasi yang tinggi kepada Toyota Prius karena mobil ini telah membuka mata kita. Prius adalah mobil hybrid berteknologi tinggi yang ternyata juga bisa dijalankan di Indonesia,” lanjut Eri Haryoko.

Menurut Eri Haryoko FORWOT Car of the Year yang diselenggarakan tahun ini merupakan bentuk penghargaan Forwot kepada para ATPM yang mendukung dan berpartisipasi dalam pameran otomotif nasional IIMS.

Dalam penilaiannya FORWOT Car of the Year 2009 melakukan metode polling terhadap 12 mobil terbaru di Indonesia yang dipamerkan di IIMS ke-17. Mobil-mobil itu adalah Audi A5 Coupe, Audi Q5, Honda Freed, Hyundai i10, Hyundai i20 CRDi, Mitsubishi Pajero Sport, Proton Exora, Toyota Alphard 2.4L, Toyota Corolla Altis 2.0V, Toyota Prius, dan Volkswagen Touran 1.4 TSI.

Keduabelas mobil tersebut kemudian dipilih dan diberikan pembobotan nilai oleh 25 juri yang seluruhnya merupakan wartawan bidang pemberitaan otomotif.

HASIL FORWOT CAR OF THE YEAR 2009

1. Toyota Prius (101)
2. Honda Freed (93)
3. Mitsubishi Pajero Sport (83)
4. Hyundai i-20 CRDi (57)
5. Volkswagen Touran 1.4 TSI (44)
6. Proton Exora (36)
7. Daihatsu Luxio (21)
8. Audi A5 Coupe (17)
9. Toyota Alphard 2.4L (17)
10. Audi Q5 (16)
11. Toyota Corolla Altis 2.0V (13)
12. Hyundai i-10 (2)

Jakarta, 31 Juli 2009 - Mitsubishi Pajero Sport benar-benar menjadi bintang bagi PT Kramayudha Tiga Berlian dalam mengikuti hajatan Indonesia International Motor Show (IIMS) 2009 kali ini. Betapa tidak selama enam hari penyelenggaraan pameran otomotif itu, Sport Utility Vehicle keluaran Mitsubishi Motor Corporation itu terjual 78 unit.

“Dari total penjualan seluruh produk kami, yang mencapai 92 unit selama enam hari IIMS, 85 persennya adalah Pajero Sport,” tutur Intan Vidiasari, Kepala Hubungan Masyarakat Penjualan dan Sekretaris Perusahaan PT KTB, di Jakarta, Jumat (31/07).

Menurut Intan dari 78 unit Pajero Sport yang dibeli konsumen di ajang IIMS itu, seluruhnya tipe 4 x 2. “Tipe ini sangat diminati pengunjung, bahkan di luar pameran pun dari inden yang ada, mayoritas tipe ini yang diminta,” tandas Intan.

Seperti diketahui, SUV yang diluncurkan 18 Juni lalu itu, ditawarkan dalam tiga varian yaitu Exceed A/T 4X4, Pajero Sport Exceed A/T 4X2, dan Pajero Sport GLX M/T 4X4. Mobil ini dibandrol bervariasi sesuai tipe. Pajero Exceed A/T 4X4 dibandrol Rp 445 juta, Pajero Sport Exceed A/T 4X2 Rp 370 juta, dan Pajero Sport GLX M/T 4X4 Rp 404 juta.

Ketiga varian itu dibekali mesin 2.5L DOHC Commonrail Turbocharged and Intercooled, 4 Cylinder In-line (4D56) yang mampu menghasilkan tenaga 136 PS pada 3.500 rpm (100 kW) dan torsi maksimum 32 kgm pada 2.000 rpm (314 Nm). Ketiganya juga diklaim mampu melesat dengan kecepatan maksimum 167 kilometer per jam, yang membedakan ketiganya adalah fitur-fitur penunjang serta system transmisinya.

SUV ini ditawarkan dalam dua jenis sistem transmisi, yaitu INVECS-II 4-speed otomatis dengan Sport Mode untuk tipe Exceed dan 5-speed manual untuk tipe GLX.

Ya me habia tardado en ecribir en este blog, pero resulta que me vine a estudiar a Melbourne, Australia un semestre y he andado un poco ocupado, pero en mis primeros dias en este pais me encontre con una camioneta con una revelacion que no se encuentra facilmente en Mexico u otros paises de habla hispana.

En estos paises parece que no les da pena aceptar lo que son.

]]> http://rajufebrian.wordpress.com/2009/07/25/iims-2009-mitsubishi-ajak-pengunjung-test-drive-pajero-sport/ Fri, 24 Jul 2009 22:11:39 +0000 rajufebrian http://rajufebrian.wordpress.com/2009/07/25/iims-2009-mitsubishi-ajak-pengunjung-test-drive-pajero-sport/

Jakarta, 25 Juli 2009 - Banyak cara dilakukan Agen Tunggal Pemegang Merek (ATPM) untuk meyakinkan calon konsumen terhadap kendaraan yang dipamerkan di ajang Indonesia International Motor Show (IIMS) 2009 yang tengah berlangsung saat ini. Salah satu caranya, adalah memberikan kesempatan langsung calon konsumen untuk menjajal kendaraan yang dipamerkan.

PT Krama Yudha Tiga Berlian (KTB) Motors misalnya. ATPM merek Mitsubishi di Indonesia ini mengajak para pengunjung pameran untuk melakukan test drive. Di area pameran out door depan Hall D, Jakarta International Expo, Kemayoran, belasan orang menjajal kedigdayaan Pajero Sport, varian Sport Utility Vehicle terbaru Mitsubishi yang diluncurkan pertengahan Juni lalu.

“Dalam pameran ini, kami tidak ingin hanya menjelaskan performa kendaraan yang kami pajang saja. Kami ingin agar pengunjung bisa merasakan langsung apa yang telah kami jelaskan, melalui driving experience ini,” tutur Waskiting Pribadi, Kepala Departemen Promosi dan Advertising, Divisi Pemaswaran PT KTB saat ditemui di stan KTB, di Hall A, Jakarta International Expo, Jumat (24/7).

Selain mencoba mengemudikan Pajero Sport, beberapa orang lainnya mencoba menggeber sedan Mitsubishi Lancer Evolution dan Lancer EX 2.0 GT. Ketiga mobil produksi pabrikan asal Jepang itu memang menjadi andalan dalam ajang pameran mobil terbesar di Indonesia ini.

Waskiting menambahkan, selama IIMS berlangsung, 24 Juli hingga 2 Agustus, pihaknya akan menggelar acara tes drive. “Kami menyediakan dua unit Pajero Sport, satu sedan Mitsubishi Lancer Evolution, serta Lancer EX 2.0 GT satu unit,” tandas dia.

Di arena tes drive itu, pengunjung melakukan berbagai manuver. Melintas jalanan berkelok (buatan) alias slalom, maupun jalanan bergelombang. Tak jarang suara derit ban pun terdengar melengking keras saat mobil melaju secara zig-zag.

Rasa penasaran untuk melihat tontonan gartis itu pun muncul, terutama untuk mengetahui aksi ketiga jenis mobil yang dites. Mitsubishi Lancer Evolution merupakan sedan bermesin 2.000 cc 16 valve MIVEC dan Twin Clutch Super Shift Transmission. Mobil yang juga dilengkapi Super All Wheel Control ini, diklaim irit bahan bakar.

Sementara Lancer EX 2.0 GT adalah, sedan bermesin 2.00 cc MIVEC DOHC, dengan transmisi enam kecepatan. Mobil ini merupakan varian terbaru di segmen sedan trah Mitsubishi. Sedangkan Pajero Sport, yang sejatinya pick up kabin ganda itu, hadir dalam dua jenis sistem transmisi. Pertama INVECS II, dengan empat percepatan otomatis dengan sport mode untuk tipe Exceed. Kedua, sistem transmisi manual dengan lima percepatan untuk tipe GLX.