Blogs about: Persuasive Design
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Neuro Web Design: What Makes Them Click?
The human brain is complex but this book manages to break it down into parts that we can relate to and is a very accessible and quick book to read. The author, Dr Susan Weinschenk, tells of us h… more →
User Pathways
Neuro Web Design: What Makes Them Click?
James Kelway wrote 3 weeks ago: The human brain is complex but this book manages to break it down into parts that we can relate to a … more →
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Kath Straub wrote 1 month ago: Today I spent a lot of time chatting with IVRs. Two of those experiences stuck out because they wer … more →
Persuasion in Non-Profit Web Sites
Kit Kaplan wrote 2 months ago: In this informative video by Dr. Susan Weinschenk, a persuasive web design expert, she reviews the G … more →
Engagement and optimisation: Success Metrics
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James Kelway wrote 3 months ago: You hear alot about engagement, and not just in the UX community. How do you engage your website use … more →
Do you see numbers or people?
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James Kelway wrote 3 months ago: I recently attended a training course where we were taught how to interpret figures in web analytic … more →
..just because. The persuasive pull of justified requests.
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Kath Straub wrote 5 months ago: Because is an influential word. According to popular re-renderings of research, the word … more →
Why usability is no longer enough: The need for persuasion, emotion, & trust
HyunSeung wrote 9 months ago: Maybe, some of you have already seen this movie clip, but for anybody who has not seen yet. http:// … more →
User paths for conversion - elements in engagement
James Kelway wrote 1 year ago: This image was shown during Peter Moville’s talk about IA 3.0. What is interesting about it is how h … more →
Design principles for building user engagement
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James Kelway wrote 1 year ago: Luke Wroblewski – Content Page Design Best Practices One of the talks at the IA Summit w … more →
IA and its changing general dynamics
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James Kelway wrote 1 year ago: Mathew Milan – The Information Architect and the Fighter Pilot If you click the image above y … more →
Persuasion Architecture - getting the ROI on IA
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James Kelway wrote 1 year ago: Persuasion Architecture has been around for years, Bryan Eisenberg (and his brother Jeffrey) founded … more →
Persuasion and Visual Design
visualsemantics wrote 1 year ago: persuasion-and-visual-engagement.png Content or “What is the message”: The message is b … more →
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