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Blogs about: Pharma Marketing

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How Medical Education Can Help Rebuild the Trust

pharmageddon2012 wrote 2 weeks ago: Pharmaggedon 2012 has primarily been dedicated to revealing and providing insights into the troublin … more →

Tags: pharmaceutical marketing, 2012, Medical Education, Pharmageddon, Trust

You Get What You Pay For

pharmageddon2012 wrote 1 month ago: You get what you pay for. It’s an old cliché, but like so many clichés, it’s so true. And it is espe … more →

Tags: pharmaceutical marketing, Brand, Pharma, purchasing

Health Marketing Conclave

Shabeena A wrote 1 month ago: I recently attended the Economic Times Health Marketing Conclave organized at Hotel ITC Grand Centra … more →

Tags: Marketing - Branding, Pharmaceutical, Trends, Best Practices, Brand Management, Branding, challenges facing the Indian pharmaceutical industry, Marketing, Story telling

DigiPharm 2009 - Interview with Jamie Heywood (PatientsLikeMe)

digiredo wrote 1 month ago: As promised hereby our first video interview we made on DigiPharm 2009. In this episode we talk to J … more →

Tags: Events

Will Deceptive Marketing Cripple Pharma Brands?2 comments

mitchellosak wrote 1 month ago: Recent events suggest so.  Last month, pharmaceutical giant Pfizer agreed to pay $2.3 billion (the l … more →

Tags: Marketing - Branding, Healthcare Industry, brand valuation, deceptive marketing, Merck, Pfizer, Pharmaceutical Industry, Vioxx

Pharma on the Move - DigiPharm 2009

digiredo wrote 1 month ago: Rules, Compliance, Regulatory Affairs… There are many reasons why Big Pharma should not engage in So … more →

Tags: Events, twitter, Web 2.0, digipharm, digipharm 2009

Let’s vote - Power to the People at DigiPharm2 comments

digiredo wrote 1 month ago: We thought, let’s do things different. And so we did. During our presentation at DigiPharm 2009 we u … more →

Tags: Events, Pharma, Web 2.0, digiredo, digipharm

Let’s vote - Power to the People at DigiPharm2 comments

digiredo wrote 1 month ago: We thought, let’s do things different. And so we did. During our presentation at DigiPharm 2009 we u … more →

Tags: Events, Pharma, Web 2.0, digiredo, digipharm

First day Digipharm took off like a rocket

digiredo wrote 2 months ago: Being in London is always fun, but this time it’s pretty educational as well. The first day of … more →

Tags: Events

Off we go to London - DigiPharm 2009

digiredo wrote 2 months ago: It has been a while since my last blogpost. Shame on myself, letting the community down. All perfect … more →

Tags: Events

Enter Pharmageddon 2012

pharmageddon2012 wrote 4 months ago: 2012. That year could mean any number of things to you. The Mayans predicted End of the World? The n … more →

Tags: pharmaceutical marketing, Pharmageddon, Pharma

Changing landscape of pharma marketing

Bunny Ellerin wrote 4 months ago: My InterbrandHealth colleague and friend Rebecca Robins was featured in the WSJ Health Blog offering … more →

Tags: General, Branding, Interbrand, interbrandhealth, WSJ

Our article in Pharma Marketing News

digiredo wrote 6 months ago:           John Mack is (aka pharmaguy on Twitter) is a ‘Pharma Pundit & Publisher of Pharm … more →

Tags: Events, digital pharma, ExL Pharma, John Mack, pharma marketing news

Final video of Digital Pharma: The Impression

digiredo wrote 6 months ago: We don’t seem to get enough of that video thingie during the Digital Pharma Congress in Barcel … more →

Tags: Blogging, Business, Events, Pharma, barcelona, digital pharma, ExL Pharma

First two videos of my presentation at Digital Pharma5 comments

digiredo wrote 7 months ago: Found myself some time to make my ‘SteveNote’ way of my presentation given at Digital Ph … more →

Tags: Business, Cloud Computing, Enterprise 2.0, Events, Innovation, learn, Web 2.0, digital pharma, EXL

Digital Pharma Congress 2009- Socially Challenged Pharma3 comments

digiredo wrote 7 months ago: We all know Social Marketing is the Next Big Thing. Or at least, that’s what we are all saying … more →

Tags: Enterprise 2.0, Events, Innovation, Pharma, Podcasting, RICH MEDIA, Social Networks, Web 2.0, barcelona

Pills, marketing & Web 2.02 comments

digiredo wrote 8 months ago: It’s that time of year again: flu season. These days many people stay in bed with high fevers and sn … more →

Tags: across health

New PhRMA Compliance Tracking & Reporting Features

ordercorner wrote 8 months ago: Don’t you hate all the administrative detail in today’s world? We think so, which is why OrderCorner … more →

Tags: CATERING, restaurant delivery, PhRMA, pharmaceutical catering, Delivery Restaurants, Pharmaceutical Rep Catering, drug rep lunch, order lunch online, drug rep lunches

Predictions on future of pharma

pharmacoach wrote 8 months ago: I was recently invited as a guest speaker at York University, to present to the Healthcare MBA stude … more →

Tags: pharma prediction


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