Blogs about: Pharmaceutical Marketing
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Healthcare Engagement Strategy Awards: Case Studies
This post has moved here. If the hyperlink above does not work, you can copy and pate this URL in your browser: http://marketing4health.ca/2011/02/healthcare-engagement-strategy-awards-case-studies/ T… more →
Marketing 4 Health
Doctors Fight Back Against Detailing!
wrote 1 week ago: Here is another great post from Pharmalot about how one group of doctors decided to close their door … more →
More on Glaxo, Avandia and Conflicts of Interest
wrote 1 week ago: GlaxoSmithKline (GSK) is in the news again, albeit this time due to an internecine quarrel at the FD … more →
From Pharmalot
wrote 2 weeks ago: Here is an interesting piece from Pharmalot on a proposal for funding new research from Glaxo which … more →
The Scylla and Charybdis of Central Hudson
wrote 1 month ago: I have said elsewhere in an article in the Alabama Law Review (“A Necessary Cost of Freedom … more →
Caronia: Free Speech and Off-label Use Marketing
wrote 2 months ago: A few months ago the makers of pharmaceutical drugs got a fairly significant victory in their quest … more →
What is Medical Marketing?
wrote 2 months ago: Medical Marketing Marketing to healthcare providers is a difficult skill to master as reaching out t … more →
Day 213: How is the Crook Not a Crook and Who is Not a Liar?
wrote 2 months ago: For Context READ: Remembering who they were “Pharmaceutical company spending on marketing far … more →
The Challange
wrote 2 months ago: Pharmaceutical, Biotech, CROs and even the NIH are stuck in their ways and have not wanted to change … more →
Selective Judgement Found in Drugstore. I Hereby Declare it Valid!
wrote 3 months ago: I have just said no to the commercial approach of medicine. For those who know me, it might seem unb … more →
Finding Your Voice: Marketing HEOR Services
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wrote 3 months ago: I’ve been at the intersection of research and marketing most of my career. It was this crossroads th … more →
The Encima Group is pleased to announce the appointment of Glenn Forde to Director, Client Services.
wrote 3 months ago: Glenn brings nearly 20 years of digital and pharmaceutical marketing experience to TEG from some of … more →
The Encima Group Announces Sponsorship of the CBI 2012 Life Sciences CRM Forum
wrote 6 months ago: Newark, DE (November 21, 2012) – The Encima Group is excited to be sponsoring the CBI 2012 Lif … more →
Selling Sickness 2013: People Before Profits: February 20-22, Washington D.C.
wrote 7 months ago: Selling Sickness 2013: People Before Profits: February 20-22, 2013, Washington D.C. Post #210 Shortl … more →
The Encima Group Expands Their Marketing Service Provider Partnerships to Include Appature
wrote 7 months ago: Newark, DE (November 15, 2012) – The Encima Group (TEG) is pleased to expand their Service Pro … more →
The Encima Group Appoints Vladimir Castillo to VP, Client Services
wrote 8 months ago: The Encima Group (TEG) is pleased to announce the appointment of Vladimir A. Castillo to VP, Client … more →
Antipsychotic Drugmakers Target Marketing Dollars at D.C. Medicaid Psychiatrists, Study Indicates: Prescribing Antipsychotics to non psychotic Children
wrote 8 months ago: ScienceDaily (Sep. 26, 2012) — The D.C. Department of Health (DOH) has released a study by George Wa … more →
Drug Sales Reps Need New Tools
wrote 9 months ago: In a recent Insight Report, “In India, gift-giving drives drug makers’ marketing”, Reuters rep … more →
Agile BI with The Encima Group
wrote 9 months ago: Overview: The failure rates of enterprise-level Business Intelligence (BI) projects are enough to ma … more →
Pharmaceutical Marketing
wrote 9 months ago: CURRENT PHARMACEUTICAL MARKETING STRATEGY … more →
