Blogs about: Pinkomarketing
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What's the worst that can happen?
This post from Chris Kenton talks about the evolution of branding from Agency work to customer interaction. It does it in a nice fluid way that aligns with how it should work. Worth … more →
The Bankwatch
The power of alternative marketing - Starbucks
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Colin Henderson wrote 2 years ago: This chart speaks volumes when you look at the relative market share for Starbucks, then look … more →
How can a Bank go online, and set itself apart?
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Colin Henderson wrote 2 years ago: The problem with working in a Bank is that everything looks like a Bank. You can always … more →
Toronto Transit Commission accepts influence of bloggers
Colin Henderson wrote 2 years ago: All I can say is wow!~ to this Globe and Mail story (hat tip Susan) where the Chairman of the … more →
NYT | The Future of Web Ads Is in Britain
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Colin Henderson wrote 2 years ago: This is a fascinating article, that leads to all kinds of thoughts about the future. … more →
You talkin' to me ... update
Colin Henderson wrote 2 years ago: Charles comments on the “you talkin’ to me … “ post. Its a great comme … more →
Cymfony's Influence 2.0 | "Conversational Marketing"
Colin Henderson wrote 2 years ago: Jim makes the point here that Google Ad words are web 1.0 instruments, and akin to placing rad … more →
Genuine VC: (The Beginnings of) Social Commerce
Colin Henderson wrote 2 years ago: Not a bad post from David. He has a couple of links from this post talking about ad … more →
Customer changes everything ....
Colin Henderson wrote 2 years ago: Tonight I was chatting with my wife. She is Japanese, and we were talking about my post this a … more →
You Talkin' to Me? - A great example of what is wrong with marketing
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Colin Henderson wrote 2 years ago: When I started to read this article I thought I was hearing that a multi channel strategy … more →
Forrester's: Your Company Can Differentiate Its Customer Experience Without Being Starbucks
Colin Henderson wrote 2 years ago: What are some strategies for Experience Based Differentiation? This from the Forrester Consumer Foru … more →
Enterprise Decision Management: Automating and improving pricing in banking
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Colin Henderson wrote 2 years ago: James lays out a methodology for automated pricing for Banks based on a set of characteristics … more →
Burningbird » Markets are conversations–please stop. I’m begging you
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Colin Henderson wrote 2 years ago: This is a classic post at the now defunct Burningbird (Shelley Powers), now at Planet Shelley Powers … more →
Cymfony's Influence 2.0: The REALLY BIG story of the Wal-Mart/Edelman fake blog situation
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Colin Henderson wrote 2 years ago: What are you doing to change the course of your organization? With this question, Cymfony nail … more →
::HorsePigCow:: Fake Blogs and the State of our Economy
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Colin Henderson wrote 2 years ago: Tara does a nice job of describing the root difference about understanding the new marketing. … more →
Banks risk alienating customers - 2
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Colin Henderson wrote 2 years ago: The Price of Everything, builds on the concept that we spoke of here, that online banking is satisfy … more →
Building the Bank of the future
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Colin Henderson wrote 2 years ago: I wanted to highlight a couple of great posts that I really appreciated. They are all abo … more →
How to web 2.0 your bank
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Colin Henderson wrote 2 years ago: Thinking about the CMO problem at ANA, when about 5% knew about web 2.0. This begs the qu … more →
Ceding Control to Consumers? the real question is "what should marketers and marketing departments do differently?"
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Colin Henderson wrote 2 years ago: Max writes a review post ANA conference, that completes the view I was getting when it began l … more →
P&G| A New Way of Thinking: People Versus Consumers
Colin Henderson wrote 2 years ago: A final note from the ANA conference which I have been slagging pretty badly. This comment is … more →
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