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Blogs about: Pr 201

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PR and The World of Action Sports - Quiksilver Leverages Clay Marzo & Asperger's Syndrome4 comments

doubleb wrote 2 months ago: We touched on this a little bit already, but it’s worth bringing up again. In the world of action sp … more →

Tags: action sports marketing, Smart Marketing, action sports PR, quiksilver, Surfing

group Y Action Sports Conference Recap

doubleb wrote 3 months ago: Bill Byrne here, the guy behind BBPR (like the initials didn’t give that away… we’re gonna rebrand… … more →

Tags: Client Work, Marketing, Smart Marketing, What we do, Youth Marketing, Action S, action sports marketing, action sports PR, X-Games

PR Case Studies.... are they bullshit?1 comment

doubleb wrote 4 months ago: We’re a little overdue on a new post as we’ve been hard at work handling some RFP’ … more →

Tags: action sports marketing, Client Work, Endorsements To Laugh About, Issues In Media Relations, Marketing, Smart Marketing, What we do, Case Studies, Online

Leveraging Twitter for PR1 comment

doubleb wrote 5 months ago: Saw this on MediaBistro’s PRNewser last week. Wonderful! … more →

Tags: Client Work, Issues In Media Relations, Marketing, Really, PR, Public Relations, Social Media, twitter, twitter mar

Bryan Iguchi goes Black - for Visa2 comments

doubleb wrote 5 months ago: In another life, I (Bill) was part of the PR team for Burton Snowboards (around the same time Jake B … more →

Tags: What we do, Marketing, Smart Marketing, Youth Marketing, action sports marketing, snowboarding, action sports PR

Corporate Blogging - Does your comany need a blog?

doubleb wrote 6 months ago: The folks @ Ink Foundry made a pretty strong case for companies starting corporate blogs.  We won … more →

Tags: What we do, Social Media, PR, Blogging

Authenticity in PR - Sean MAlto & Gatorade

doubleb wrote 6 months ago: First, we’re stoked Sean Malto is getting a new sponsor in the drink category.  Good for him, … more →

Tags: Endorsements To Laugh About, Marketing, Really, Youth Marketing

Viral marketing... it's just not that hard1 comment

doubleb wrote 7 months ago: Here’s a great example of how you can be strategic online and get some killer press.  Thanks t … more →

Tags: Smart Marketing, Social Media, PR, Viral marketing, Viral Video

Engage Gen-Y: The Allure Of Action Sports

doubleb wrote 7 months ago: I’ve known Bill Carter a long time now and have great respect for what Fuse has become.  If yo … more →

Tags: action sports marketing, BBPR in the News, Client Work, Marketing, Action Sports, Gen Y, Youth Marketing

Twitter Marketing in Action Sports - Tony Hawk

doubleb wrote 7 months ago: Thanks to Boardistan for showing us this. A lot of bigger agencies come to us asking about how they … more →

Tags: Client Work, Issues In Media Relations, Marketing, Smart Marketing, Social Media, Action Sports, action sports PR, twitter, Twitter marketing

Twitter and Marketing - know your role

doubleb wrote 8 months ago: If you read my first post on Twitting (if not, here it is: http://bbpr.wordpress.com/2009/02/24/pr-a … more →

Tags: Issues In Media Relations, What we do, Marketing, Client Work, Social Media, Twitter and PR


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