Tags » Pr Fail

Kenya's Red Cross In Twitter PR Fail

Well, the Kenya chapter of the humanitarian body Red Cross has finally secured it’s own spot on the Twitter hashtag wall of shame.

Secretary General Abbas Gullet’s PR people are probably wishing they had re-read their promotional hashtag after missing it’s alternative message to Kenya’s Twitter users. 80 more words

Africa

PR - no brainer? The dumb just got dumber...

You’d think people¬†working in PR would have learnt their lesson – that they couldn’t get any dumber. After numerous botched (and arguably creatively-devoid) campaigns to make the paper in recent times, including dead butterflies, dead birds, and a bomb-scare caused by a PR company which delivered a ‘ticking bomb’ to its target audience, maybe a bit of care would be exercised. 504 more words

5 Social Networking Promotions That Backfired Spectacularly

The great thing about social media is that it allows whatever stupid thing you want to say to reach your audience instantly. The terrible thing about social media is that it allows whatever stupid thing you want to say to reach your audience instantly. 46 more words

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