Blogs about: Pr Measurement

Featured Blog

If You Can't Measure the Effectiveness of Your PR Effort , You'll Never Get to the C-Suite

jongreer wrote 1 day ago: Here’s your business school saying of the day: “If you can’t measure it, you can … more →

Tags: PR skills, Public Relations

When is a press release not a press release?4 comments

jongreer wrote 5 days ago: The term “press release” is a whopper of a misnomer. The public communication we call a … more →

Tags: Online Media, online-pr, PR Writing, Press Releases, Social Media, social media release, social networking

Can social media turn PR from dark art to science?

eadeyeri wrote 1 week ago: There’s no denying social media has bought a level of science to the somewhat dark art that is … more →

Tags: PR, Social Media

Are you anti-social?2 comments

Diane Thieke wrote 1 month ago: Recently, my husband arrived at our nephew’s bar mitzvah before me. He settled himself at a ta … more →

Tags: Public Relations, Social Media, conversational corporation, Newhouse School, syracuse university

Companies using social media - another tool or a state of mind?

eadeyeri wrote 1 month ago: Following on from a debate I was reading from Wadds into how do you measure PR and a question Silky … more →

Tags: PR, Social Media

Business Wire PR Peeps Poll: Quality Rules over Quantity for Press Release Postings

Monika Maeckle, Vice President New Media Business Wire wrote 1 month ago: When it comes to press releases, could it possibly be that less is more?  That’s what most of … more →

Tags: Business Wire, Business Wire Polls, measurement, PR Metrics, press release measurement, press release metrics, press release traction, Press Releases

Part and Parcel of the Firm Voice

cherylgale wrote 2 months ago: An article that appeared in The Firm Voice today states that PR may be more insulated from the rece … more →

Tags: Cheryl Gale, Clients, Marketing, PR, Tideway

Integrated Approaches to Social Media & PR Measurement Will Yield More Actionable Insights1 comment

metricsman wrote 2 months ago: With more public relations programming occurring online than ever before, the measurement world seem … more →

Tags: PR Research, social media measurement, Web Analytics

Standard PR evaluation benchmarks?

dummyspit wrote 4 months ago: I have been involved in discussion recently on the formation of an Evaluation Standard for governmen … more →

Tags: Aves, institute for public relations, online-pr, PR Evaluation, PR Research, PR ROI, Public Relations, ROI

PR ultimate measurement

wordofmoss wrote 4 months ago: As budgets get tighter and marketing expenditure requires that extra bit of  justification, the ques … more →

Tags: measurement, Richard Moss, "brand advocacy", Net Promoter Score

A Must-Have Measurement Checklist by KD Paine

jongreer wrote 4 months ago: KD Paine, the Queen of PR Measurement, has just put out a must-have checklist for PR Measurement pro … more →

Tags: Management, Public Relations

Measuring The Cost of Bad or Good Online Reputation

csalomonlee wrote 4 months ago: By noblelgnoble via flickr I received this question from Nathalie Seoteman after she read my f … more →

Tags: Marketing, PR, reputation management, Public Relations, measurement, Online Reputation, ad equivalence

PCC Education Series 2009 - Feb. 3

Scott Meis wrote 5 months ago: Quick plug… Next week I have the honor of joining Lucio Gurrero, commuications director for th … more →

Tags: Social Media, Chicago, Conference, Crisis Communications, education series, Event planning, Media Relations, panel, PCC

UAE Government in the media - 2008 review

Mohamed Elzubeir wrote 6 months ago: Now that 2008 is behind us, we had a look at how UAE government organizations and departments faired … more →

Tags: Uae Government, uae media coverage

2009: The PR Year, NOT

Mohamed Elzubeir wrote 6 months ago: I like reading Alex McNabb’s column in Campaign.  I enjoyed his regular column in Campaign (ba … more →

Tags: Public Relations, ramblings

PR Evaluation – IPRA Beijing feedback

dummyspit wrote 7 months ago: One of the best attended panels at IPRA World Congress at Beijing was on PR evaluation, with the sta … more →

Tags: China, PR, PR Evaluation, PR Research, Public Relations, Social Media

PR Evaluation – correlation and cause

dummyspit wrote 9 months ago: One observation in my recent blog on the AMEC awards, Measuring Evaluation, was that the statistical … more →

Tags: Public Relations, PR, PR Evaluation, PR Research

How PR agencies survive a recession2 comments

dummyspit wrote 9 months ago: It’s Black Friday and if you’re running a PR business, you’ll be consulting a bottle of red wine (Au … more →

Tags: Public Relations, PR, PR Evaluation, PR consultancy, PRCA

Measuring evaluation5 comments

dummyspit wrote 10 months ago: I’ve just chaired the judging of the AMEC awards for PR measurement and evaluation. I wouldn … more →

Tags: Public Relations, PR, PR Evaluation, online-pr, PR Research, PR consultancy, ROI, PR ROI