Publicists are strategists. A primary component of their value is the ability to think and act strategically on behalf of clients. We take a lot of things into consideration when making our pitches to… more →
What's All the Hoopla?Melanie Seasons wrote 4 weeks ago: I’ve just had my first piece posted on Reputation Online, the latest New Media Age outfit head … more →
hooplamedia wrote 4 months ago: Publicists are strategists. A primary component of their value is the ability to think and act strat … more →
Melanie Seasons wrote 4 months ago: I had a bit of a breather tonight, so I spent about an hour going through my old ’starred … more →
hooplamedia wrote 4 months ago: Just came across this great post on Brian Solis’ blog talking about the new “Top Media O … more →
hooplamedia wrote 5 months ago: Call me a dreamer, but I really do think I can do everything I need to do and keep up with this blog … more →
Melanie Seasons wrote 8 months ago: New graduates in PR are constantly told to make sure they’re up to speed on their online skill … more →
Melanie Seasons wrote 10 months ago: Last week Giles Shorthouse from RealWire sent me a very nice e-mail telling me about their new video … more →
hooplamedia wrote 11 months ago: I’m a big advocate for sending out additional media with press releases including images, a vi … more →
R wrote 1 year ago: We all rely on the help of well-developed resources as PR peeps, but a post by Dan Wool at Valley PR … more →
hooplamedia wrote 1 year ago: Writing. Period. The End. Just kidding… I have a bit more to say on the topic. Over the years … more →
hooplamedia wrote 1 year ago: I had a very interesting meeting today with a potential new client. It’s the sort of a meeting … more →
Melanie Seasons wrote 1 year ago: Whenever you start a new job (like I have this week at Onlinefire), you’re never quite sure ho … more →
hooplamedia wrote 1 year ago: I get a lot of questions about how much a business should actually invest in public relations. Is it … more →
messagecom wrote 1 year ago: I’m glad to see that it didn’t take long for Canadians to jump on the success of the U.S … more →
hooplamedia wrote 1 year ago: I’ve been getting a lot of hits on this blog lately and I truly hope that some of what I … more →
hooplamedia wrote 1 year ago: Up until a few years ago, there was absolutely no certification in public relations. Pretty much any … more →
hooplamedia wrote 1 year ago: For all the discussion on what public relations can do for your bottom line, I think it’s help … more →
hooplamedia wrote 1 year ago: So what happens when you’ve sent out press releases, pitch e-mails and done your “call d … more →
Melanie Seasons wrote 1 year ago: A while back I wrote a post praising Lois Kelly for her list of “Five Ways to Make WOM Matter … more →