Tags » PR Strategy

The worst reasons to fire your PR agency

Let’s face it, you hire an outside service firm to help your company with an activity you either don’t know how to do or REALLY hate to do yourself. 930 more words

Small Business PR

Staying Ahead of the Game: The Importance of Proactive Communications

Last week, a car crashed into a tree on a road not far from my own. A neighbor, who had just come from the direction of the accident, reported the news.  622 more words

PR Tools And Tactics

How To Use Social Media For Small Business

It’s no secret that a digital marketing strategy is necessary for any business to compete and reach customers. Most small business owners know that they need to use social media, but it becomes a precarious balancing act with regards to time and resources. 83 more words


How to make a PR plan for a technology tradeshow

Is your company planning to get a booth at a popular industry tradeshow to show its latest innovations? Do you want to stretch your tradeshow investment and magnify your company’s brand awareness during the event? 877 more words

Small Business PR

Your business is moving to Austin! What’s your PR Strategy?

Congratulations, you just decided to move your business – a tech startup, an exciting food product flying off the store shelves or a high-end consulting business – and you are faced with the daunting proposition of building a following in the very, very competitive media market that is Austin. 942 more words

Rihanna’s sheer outfit – Love it!

For the 2014 CFDA Fashion Awards Rihanna wore one of the most amazing outfits ever seen in public, showing almost all her natural, fresh, wild beauty. 171 more words

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ABCs of PR


ABCs of PR


Marc Brailov


Successful public relations (PR) that generates positive media for an organization not only provides the equivalent of free advertising, but, more critically, can offer an independent, comparatively objective, validation of the organization’s marketing and branding claims.  432 more words