Blogs about: Pricing Strategy

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Pricing Power: Dell Declines and Biogen Grows

Holden Advisors wrote 1 day ago: Busy travel week but from today’s the pile of WSJ’s on my desk–pricing continues t … more →

Tags: Pricing

Get Free, for Free, for Now2 comments

Pradheep Sampath wrote 3 days ago: You’ve probably guessed that this is about Chris Anderson’s new book “Free – … more →

Tags: Book Review, Marketing, Product Management, society and culture, Free Chris Anderson, Pradheep Sampath, pricing models

Pricing Kindle Books

Rags Srinivasan wrote 5 days ago: Sometime back I wrote this model for pricing a book Price of a book  = Content   + Consumption  + Co … more →

Tags: Strategy, amazon com, Google, kindle, marginal cost, Microsoft, Platform, Pricing, Publishers

Pricing Strategy

brandvision2009 wrote 6 days ago: It is the only source of revenue gathering in traditional marketing mix. The biggest benefits of br … more →

Tags: Branding, Brand, brand power, Brand sponser

Pricing Potpourri

Holden Advisors wrote 1 week ago: We’ve been busy so it’s been a few weeks since the last blog—also, I’m tryin … more →

Tags: Pricing

The Back Up Phone

joseph.young.2009 wrote 3 weeks ago: by joseph.young.2009 Unsubsidized prices of Virgin Mobile phones I recently went to Cincinnati to vi … more →

Tags: Consumer Behavior, Marketing Communication, marketing strategy, Apple, Innovation, iPhone, Palm, pre

Pricing strategy implementation toolkit

gazhoo wrote 1 month ago: http://www.gazhoo.com/doc/200906161103113292/Pricing+strategy+implementation+toolkit This toolkit is … more →

Tags: Business, Consulting, Deloitte, Management, McKinsey, Powerpoint, Presentation, price calculation, Pricing

Are You Commoditizing Your Products?4 comments

Holden Advisors wrote 1 month ago:  We were at a new client’s offices recently meeting with their senior executives.  One of them … more →

Tags: Pricing

Are you charging enough for your services? 14 Hidden Costs You Must Consider when Pricing Your Services.

davidhayden wrote 1 month ago: As more and more people find themselves twisting in the financial wind, they often to turn to consul … more →

Tags: Small Business, pricing services, How to price services, marketing strategy, pricing in this economy, perceived value

Are you charging enough for your services? 14 Hidden Costs You Must Consider when Pricing Your Services.

davidhayden wrote 1 month ago: As more and more people find themselves twisting in the financial wind, they often to turn to consul … more →

Tags: Business Communications, cash flow, Marketing, How to price services, marketing strategy, perceived value, pricing in this economy

Toronto Real Estate: Price to Sell

brianmadigan wrote 1 month ago: Price to Sell By Brian Madigan LL.B. The single most important matter to consider when you are abo … more →

Tags: toronto real estate, Royal LePage Innovators, Ontario, price to sell

What is Price Realization?1 comment

Rags Srinivasan wrote 1 month ago: JCPenney Pricing Waterfall It is time to give some definitions of pricing terminologies, specificall … more →

Tags: Marketing, Pricing, Strategy, 4Ps, Reference Price, Price realization, price management, Price promotion, Price Leakage

A Great Value Story

Holden Advisors wrote 1 month ago: Jeff Kaplan is President of Thinkstrategies ; his blog tells a great value story about software prov … more →

Tags: Pricing

Are Your Pricing Practices Hurting Your Profits?

Valerie Dennis wrote 1 month ago: Author: Valerie Dennis On Friday, I was with two colleagues and our conversation turned to a small b … more →

Tags: Business, Customer Contracts, Pricing, Profit management, Sales

The Price We Charge1 comment

Rags Srinivasan wrote 1 month ago: As a consumer we all value products differently and even value the same product differently based on … more →

Tags: 4Ps, Price Discrimination, Pricing, Strategy, Versioning, Multi price point, Willingness to Pay, Multi version pricing, Consumer Surplus

Effect of Reference Price1 comment

Rags Srinivasan wrote 1 month ago: Toyota Prius, since its introduction, has been the the only real option for hybrid cars. Despite off … more →

Tags: Strategy, Pricing, Reference Price

Pricing A Round Of Golf

Rags Srinivasan wrote 1 month ago: San Mateo Municipal Golf Course (Poplar Creek), a city owned public golf course  is seeing red. Acco … more →

Tags: Strategy, Pricing, Segmentation, value proposition, Effective Price Management, pricing for profit

3 Components of Effective Price Management6 comments

Rags Srinivasan wrote 2 months ago: As the economy continues to remain slow and businesses struggle to keep afloat many be tempted to fo … more →

Tags: Pricing, Strategy, 4Ps, price management, Drucker, Customer Margin, Relevant cots, Incremenal analysis, effective pricing

Building Credibility as a Pricing Manager (Director or VP!)

Holden Advisors wrote 2 months ago: Credibility is a key to success for any manager.  If you aren’t viewed as credible, you won … more →

Tags: Pricing, pricing tactics


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