In “Product Displacements as Catalysts to Engagement,” I assert that fictionalized displacements can generate better recall and purchase intent than even the most thoroughly planned brand integration … more →
Gladys SantiagoGladys Santiago wrote 2 weeks ago: In “Product Displacements as Catalysts to Engagement,” I assert that fictionalized displacements can … more →
HARISH VASUDEVAN wrote 1 month ago: You know by now about a trend that picked up a few years ago around product placements. Usually in m … more →
Gladys Santiago wrote 1 month ago: The 2008/2009 season was marked with a great deal of uncertainty as automotive spending, the largest … more →
Gladys Santiago wrote 2 months ago: My Product Displacement blog was the subject of an AdFreak post which identified Slanket as a real p … more →
mac wrote 2 months ago: Today I found myself staring off into space as I watched the morning launch of the Hubble repair pay … more →
danyelle wrote 2 months ago: i am a new me. a few weeks ago i chopped my hair off. really, seriously, totally, completely choppe … more →
danyelle wrote 2 months ago: this is ej. she saw some local crazies talking about a snuggie pub crawl on the news, and decided s … more →
Gladys Santiago wrote 3 months ago: Product displacement typically occurs when a studio or broadcaster want to avoid giving a product/b … more →
susantravels wrote 3 months ago: Product placements or “tryvertising” (trying out a product before you buy), is growing at remarkable … more →
danyelle wrote 3 months ago: silly monkey has food issues. he has his set list of foods that he will regularly eat: beans, rice … more →
deejay wrote 4 months ago: Tayong Dalawa Some televiewers have complained about what they described to be “excessive” product p … more →
Gladys Santiago wrote 6 months ago: Three Methods of Product Placements via: NYT There’s a great New York Times article that detai … more →
danyelle wrote 6 months ago: caution. shameless product placement below. read anyway… ok. so, i’ve used shutterfly … more →
telestroked wrote 6 months ago: By Brad Reese on Tue, 01/06/2009 – 8:09pm. Cisco product placements seem to be everywhere in … more →
danyelle wrote 7 months ago: edit -12/23/08: it’s mine and i don’t have to wait! such a lovely surprise. covet. g … more →
Gladys Santiago wrote 7 months ago: TNT will premiere its new original series Leverage this Sunday, Dec. 7. The show, starring Timot … more →
Alan Hart wrote 8 months ago: Lindstrom's research focused on the brain. … well Ford’s did related to their Americ … more →
danyelle wrote 8 months ago: omnicef advil – ibuprofen guaifensin dextromethorphan proventil puffs plus – with lotion … more →
blairsblog08 wrote 8 months ago: Product placement has become very popular in television shows. Shows like MTV’s the Hills con … more →