Blogs about: Product Positioning
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Gregarious Thomas hits 500th proficient in abrade
Toronto Eerie Jays designated hitter Simple Thomas, who burnt up remarkably concerning his stride in addition to the Chicago Waxen Sox, became the 21st Major Baseball ingenue for sensational play 500 … more →
Jasperfio's Weblog
The Ingenious, the Innovative and the Impaired: A True Engineering vs. Marketing Story
Marcy wrote 2 days ago: I have the privilege of working with an incredibly brilliant owner of a boutique guitar effects manu … more →
Lisa Morgan to Speak at PMEC 2009
strategicrainmakers wrote 3 weeks ago: Strategic Rainmakers Founder and CEO Lisa Morgan will speak at the upcoming Product Management Educa … more →
Why do you need a Business Case?
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michelbesner wrote 2 months ago: Having a hard time understanding why some VCs don’t believe in your business plan? And this after yo … more →
Getting right into user’s mind
Akash Srivastava wrote 2 months ago: Positioning your product is critical in order to achieve higher acceptance and returns. If the end u … more →
Glow in the Dark
sun secrets wrote 5 months ago: I remember visiting Prague a couple of years ago, and attending the “black light” theatre. The show … more →
The Hardest Kind of More
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Russ Somers wrote 5 months ago: Marketers and Bruce Dickenson both love ‘More’. Mostly we focus on more feeds & spee … more →
Is Seth Godin wrong about luxury vs. premium?
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bbroveleit wrote 6 months ago: Yesterday, in his blog post “Luxury vs. Premium,” Seth Godin defines luxury and premium products, re … more →
Bought and Sold
anba wrote 7 months ago: If marketers are all the time thinking how to sell, customers are also spending the time for making … more →
The Impact of Poor Positioning
jamesmastan wrote 7 months ago: Because how you define your positioning essentially affects all communications and launch activities … more →
Product Positioning Defined
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jamesmastan wrote 7 months ago: “What we’ve got here is a failure to communicate” –Cool Hand Luke (1967) This famous movie line poi … more →
I Got It (I Got It)
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Russ Somers wrote 7 months ago: An exec in a meeting recently said “You gotta dumb it down for me, dude. I’m an executiv … more →
Simplicity As A Differentiator
Daniel Faintuch wrote 8 months ago: Haagen Dasz’s Five Ice Cream stands out by limiting the ingredients to five. The obvious less … more →
Basic Product Positioning Strategies
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ricardojc wrote 9 months ago: During my brand management stint in the early 90’s, positioning was a marketing buzz word. Eve … more →
Product Positioning Resources
Barbara Tallent wrote 10 months ago: I’ve spent over 20 years in marketing. I’ve positioned so many products in the market th … more →
Product Management-4
friend4all wrote 10 months ago: Product Differentiation: You must have understood now that a product is really a bundle of potential … more →
Product Positioning Map | Strategic Planning | Jump start 2009
barbarareiner wrote 11 months ago: Feedback from your target audience is a crucial element when planning and implementing a holistic ma … more →
A Simple Statement on Product Positioning
knut skjaerven wrote 1 year ago: Homage to the advertising community. This is a picture of basic product positioning. And an importan … more →
Featured on the Product Management View
Vinodh Nandakumar wrote 1 year ago: It gives me great pleasure to announce that I will now be guest blogging for the Product Management … more →
Product Positioning in Kenya's Local Programs: What the hell are they doing?
Marvin K. Tumbo wrote 1 year ago: Why do the chases always end at a Zain shop? That was a question asked by an observant Kenyan who no … more →
