Blogs about: Profit Maximization
Featured Blog
Cost Allocation Trap
Businesses, small and big are almost obsessively focused on allocating a portion of every cost incurred to every unit produced. The distinction between sunk costs and marginal cost is lost on them. C… more →
Iterative Path
Labor Capital And GDP
wrote 1 week ago: As I said before, GDP is output. There is also another name for GDP, and that would be income. Why i … more →
Shareholder Value Enhancement - An Integrated Approach
wrote 3 weeks ago: The role of profit maximization, the concept of economic value added, issue of corporate social resp … more →
Cost Allocation Trap
— 1 comment
wrote 3 weeks ago: Businesses, small and big are almost obsessively focused on allocating a portion of every cost incur … more →
Leadership at Google: A Benevolent & Humanistic Tradition
wrote 1 month ago: If I were to provide my own definition of leadership, I would equate the term to the effective and p … more →
Hormel Chili Prices Going To Get Hot
wrote 1 month ago: Hormel Chili reported increase in profit despite drop in revenues. Unlike all previous CPG cases we … more →
The profit motive
— 13 comments
wrote 1 month ago: In my global marketing strategy class the other day, instructor David Thomsen showed two pretty shoc … more →
Importance of Your Mom and Dad
wrote 3 months ago: It is said … “The Old order changes yielding the place for the new..”Have you ever thought what is t … more →
Pricing Increases When Demand Shifts - Semi Rigorous Proof
wrote 3 months ago: Previously I have written about pricing for recessionary times and how CPGs and other businesses are … more →
Why is profit maximization, by itself, an inappropriate goal? What is meant the goal of maximization of shareholders wealth?
— 1 comment
wrote 5 months ago: Traditionally, finance teaches that managers should act according to the interest of the firm … more →
Pricing For Profit Maximization
wrote 6 months ago: I want to discuss a great example of profit maximization pricing strategy I saw. There is a main par … more →
The Relevance of Adam Smith
— 1 comment
wrote 6 months ago: In 1977, the Federal Reserve Bank of Richmond published a short article on Adam Smith’s writin … more →
Thought-Free (And the market ain't waitin for ya)
wrote 7 months ago: Boy am I a bit riled up. A friend of mine has a new post at AsWeNowThink. Tim just heard about Chris … more →
World Fair Trade Day May 9th: How far can we go?
— 2 comments
wrote 8 months ago: Tomorrow is World Fair Trade Day and I would like to contribute to the celebration by writing this p … more →
False Choices
— 3 comments
wrote 9 months ago: I have encountered the following argument over and over again: “the material that the media ch … more →
Precision Pricing: Measuring Consumers' Willingness to Pay Accurately
— 3 comments
wrote 9 months ago: Setting the “right” price is one of the key marketing tasks that drive a firm’s performance: appropr … more →
Messaging tips for enviro activists
— 2 comments
wrote 9 months ago: Let’s say you have volunteered for a positive cause because you are a firm believer that the w … more →
The Suitability of WTP Measurement Approaches for Pricing Decision Making
wrote 10 months ago: A precise knowledge of consumers’ willingness to pay (WTP) is instrumental for pricing decision maki … more →
Another CPG Reporting Profit Rise From Price Increase
— 7 comments
wrote 10 months ago: Last week three major CPG brands (Unilever, Nestle and Heinz) reported big jump in their profits fue … more →
craigslist: the company that inspires...
wrote 1 year ago: lovely interview… it might get you scratching your head… or laughing your head off.. but … more →
