Blogs about: Purchase Decisions
Featured Blog
How Consumers Plan To Pay For Holiday Gifts
Yesterday’s post dealt with the reasons consumers are not spending more this holiday season. Today, we’ll look at how they plan to pay for gifts this year. Consumer’s planned method of payment can a… more →
Research That Delivers Results
You are what you buy: “Belief-based consumption” changing face of retail
wrote 2 weeks ago: Just as digital life has encouraged the sharing of private information with brands, it’s now seeing … more →
Post Crisis Consumer Values
wrote 1 month ago: This is a TedTalk given by John Gerzema in 2009. I find it fascinating that a lot of these trends st … more →
Rushing the Close Risks Missing the Close
wrote 5 months ago: By Sue Hornblow, Key Performance Group. I seem to be having a case of déjà vu with repeat conversati … more →
Influencer Marketing Quotes of the Week
wrote 5 months ago: “In the race toward Influencers with big audience numbers, we forget that there often is a dis … more →
Sam Fiorella: Where Culture Derails Social Influence Marketing
wrote 5 months ago: Where Culture Derails Social Influence Marketing During her 2005 tour of Japan, world-wide mu … more →
How Consumers Plan To Pay For Holiday Gifts
wrote 5 months ago: Yesterday’s post dealt with the reasons consumers are not spending more this holiday season. Today, … more →
How Consumers Plan To Pay For Holiday Gifts
wrote 5 months ago: Yesterday’s post dealt with the reasons consumers are not spending more this holiday season. Today, … more →
Social Media Marketing and Management Today
wrote 6 months ago: Social media marketing and management. Are you losing influence with today’s social consumers? Many … more →
Pontoon Boat Ladder
wrote 6 months ago: A day swimming out on the lake and you’ll realize that a good pontoon boat ladder is essential … more →
Marketing to Women: The Overlooked "Breadwinner Women"
wrote 7 months ago: Breadwinner Women Stereotypes are hard to break. We all harbor old stereotypes about nuclear famili … more →
Social Media Influences Impluse Purchases
wrote 7 months ago: Social media continues to evolve as a marketing and sales tool. Originally, it was seen as a way to … more →
Social Media Influences Impluse Purchases
wrote 7 months ago: Social media continues to evolve as a marketing and sales tool. Originally, it was seen as a way to … more →
Influencing Purchasing Decisions
— 2 comments
wrote 7 months ago: We’ve all been there before. We’re in a store trying to choose between two items. What is the tippin … more →
Influencing Purchasing Decisions
— 2 comments
wrote 7 months ago: We’ve all been there before. We’re in a store trying to choose between two items. What is the tippin … more →
Actions Taken By Social Moms
— 3 comments
wrote 8 months ago: Recently, we displayed new research that showed blogs were mom’s most trusted social source of infor … more →
Actions Taken By Social Moms
— 3 comments
wrote 8 months ago: Recently, we displayed new research that showed blogs were mom’s most trusted social source of infor … more →
Are Commercials a Waste of Money?
— 4 comments
wrote 9 months ago: P.M. Prescott’s comment on this post reminded me of an issue I’ve wanted to write about … more →
Top Products Purchased And Researched Via Tablet
wrote 9 months ago: In yesterday’s post, we looked at how consumers view advertising on tablets and the actions of table … more →
Top Products Purchased And Researched Via Tablet
wrote 9 months ago: In yesterday’s post, we looked at how consumers view advertising on tablets and the actions of table … more →
