Blogs about: Pwr New Media
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Segmentation: the email tactic that can rock your next New Media Release
“I get a lot of junk that has no relevance to my magazine. I think people should refine their lists.” Or, “Our use of press releases is governed by their local relevance.” Th… more →
Release It!
Segmentation: the email tactic that can rock your next New Media Release
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pwrnewmedia wrote 1 year ago: “I get a lot of junk that has no relevance to my magazine. I think people should refine their … more →
Is the preview pane the new subject line?
pwrnewmedia wrote 1 year ago: I subscribe to an awful lot of e-newsletters and e-marketing pieces. I am an email geek after all. … more →
What’s in a name? EPKs vs. IPKs vs. SMNRs vs. MNRs vs. NMRs…
pwrnewmedia wrote 1 year ago: Every day I talk to clients about the same thing: how to make their digital press release more effec … more →
