Blogs about: Sales Book Reviews
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Book Review: The Profit Maximization Paradox by Glen S Petersen
It can be dangerous having a marketing book reviewed by someone from the Sales side—we tend to view things from the sales perspective which is often at odds with Marketing. And that ‘at odds’ happens… more →
Sales and Sales Management Blog
Book Review: The Profit Maximization Paradox by Glen S Petersen
Paul McCord wrote 11 months ago: It can be dangerous having a marketing book reviewed by someone from the Sales side—we tend to view … more →
Book Review: The Sales Operator: Insider's Guide to Successful Selling, by Brian J. Bieler
Paul McCord wrote 1 year ago: Brain Bieler in The Sales Operator: Insider’s Guide to Successful Selling (Little Falls Press, 2008) … more →
Book Review: PeopleSavvy for Sales Professionals by Gregory Stebbins, Ed.D.
Paul McCord wrote 1 year ago: Seldom do I read a book that I consider to be dangerous. Certainly, there are books that once read, … more →
Book Review: Secrets of Question Based Selling, by Thomas A. Freese
— 2 comments
Paul McCord wrote 1 year ago: How do you connect with and engage prospects and clients? How do you gather the basic information y … more →
Book Review: "High Probability Selling," by Jacques Werth and Nicholas E Ruben
— 1 comment
Paul McCord wrote 1 year ago: Why in the world would I be reviewing a book that’s been on the market for more than 15 years? Why … more →
Book Review: Sales Essentials by Stephan Schiffmann
— 1 comment
Paul McCord wrote 1 year ago: If you’re a Stephen Schiffman fan, you’ll love his new book, Sales Essentials (Adams Media, 2008). … more →
Book Review: What Your Customer Wants You to Know by Ram Charan
— 3 comments
Paul McCord wrote 1 year ago: We live in an increasing commoditized world. Almost any product or service you can think of has bee … more →
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