Tags » Search 2

Local Search Leads to Purchase

Over the past couple of posts, we’ve delivered information on how search affects local business and the types of information consumers are searching for. Today we’ll look at what happens after consumers perform a local search. 312 more words


How elected officials can find themselves in social media and mainstream media

I know, this sounds like the set-up for a punchline, but elected officials like to read news about themselves.  Sigh.  Yes, we have big egos, I know, I know…. 346 more words

Social Media

Marissa Mayer planning to push Apple to replace Google with Yahoo! as the default iOS search engine

Re/code reports that Yahoo! CEO Marissa Mayer is planning an attempt at persuading Apple to switch its default iOS search engine from Google to her company’s own offering. 196 more words


What Consumers Are Searching For When They Search

In yesterday’s post, we chronicled information showing the importance of search to local businesses. With over 90% of desktop/laptop owners performing searches for local businesses and 80% of mobile device owners doing the same, the next question is – just what are they looking for? 377 more words


Search Engines Very Important to Local Businesses

Search engines are the life blood of the digital experience. Search engines are the starting point for most people online and it’s the most popular online activity. 375 more words


Google reportedly considering boosting search rankings of websites with encryption

Google is considering giving higher search rankings to websites that use security encryption, according to The Wall Street Journal. If true, this could force more websites to adopt a secure setup, possibly making it harder for cyber criminals to spy on web users.  96 more words

Google Corporate