Halloween is a time for witches, ghosts, and haunted houses with spiders – though for digital marketers the focus is on Google & Bing’s houses and their search engine spiders. 83 more words
Tags » Search Engine Marketing
Having seen the big bucks being spent on digital ad campaigns during my stint at Google, I knew very early that digital marketing was going to hit the country like a tidal wave. 705 more words
SEO can seem like a major challenge to a new marketer. But do not despair – we are here to help!
SEO stands for Search Engine Optimization and is the process of optimizing your website so that it can get good organic rankings and appear on the first page of Google. 192 more words
Businesses today recognize the fact that the consuming public tends to look at content marketing the most out of all the digital strategies employed today. Deemed to be more engaging and more informative, content marketing helps people make faster and better decisions. 172 more words
To be truly successful, both #social and #SEO should engage in a two-way conversation between businesses and their target audiences.
In order to optimize your business website to take advantage of the full scope of the power of search engines, you will need to understand the basic idea behind… 234 more words