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Coffee-mate, Twitter Ads & The Importance of Being Earnestly Mobile

Last month, Coffee-mate ran a most provocative sponsored tweet, something you wouldn’t expect from a brand with such a boring household name: 247 more words

Digital Marketing

How To Building Your Own URL Shortener

Most of us are familiar with seeing URLs like bit.ly or t.co on our Twitter or Facebook feeds. These are examples of shortened URLs, which are a short alias or pointer to a longer page link. 2,175 more words

Long To Short Url