Blogs about: Skittles As A Symbol

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Trayvon Skittles Crisis Signals Sticky Situation

Recently Skittles has seen a huge jump in profits, all because it happened to be in the wrong place at the wrong time. Trayvon Martin, the teenager killed by a crime watch volunteer in Sanford, FL, ha… more →

Heather Meligan

Trayvon Skittles Crisis Signals Sticky Situation

heathermeligan wrote 1 year ago: Recently Skittles has seen a huge jump in profits, all because it happened to be in the wrong place … more →

Tags: Commentary, Social, Crisis Management, Media 2, crisis management, Social Media vs. Traditional Media, Trayvon Martin, brands as symbols, Skittles statement


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