This article focuses on the role of social marketing, in particular the analysis of the motivations and capabilities of stakeholder groups, in encouraging acceptance of an innovative experimental approach to semiarid shrubland restoration in Chile. 183 more words
Tags » Social Marketing
Let’s touch on some awesome, albeit “fake,” technology! Let’s also touch on how “fake” marketing might also lead to some pretty fascinating technological advancement. 486 more words
From Breakfast Selfies to Reverse Graffiti smoking campaigns, Young People have taken the Social Norms approach to unprecedented and outrageously new levels this year.
They have inspired each other by flying the ‘flag of truth’ all across the UK in a bid to challenge perceptions and empower others with the more positive reality. 117 more words