Tags » Social Marketing

Blog Post 4: Social Marketing Brands and Risk

It’s hard for me to imagine in today’s fast-paced, technologically-charged world that a company would deliberately choose not to take their brand social. After all, one of its most attractive features is the price tag, since most social media sites are free to setup, use and maintain. 573 more words

Building A Community Starts By Listening With Your Eyes

A few weeks ago my 13-year-old son was riding his bike home from our neighborhood farm where he had been feeding the ducks with some friends. 268 more words

Social Marketing

Capitalize on Your Busy Season with Photo Contests

Most small to medium sized business struggle to maintain a consistent level of marketing activity during busy times because much of the focus and resources are devoted to paying customers. 576 more words


Tackling the Invisible Discriminator

Changing behaviour is an integral part of social marketing. However, the issue with this style of marketing is that there is no clearly defined reward for a behaviour change. 642 more words

The 2014 IBM Business Tech Trends report: Raising the game

We can all see that cloud, big data & analytics, mobile, and social are becoming more and more important to businesses, but certain companies are using these transformative technologies to truly thrive and stay ahead of the pack! 163 more words

Social Marketing

Content creators for Digital Assets -- More Creative in the "green"

I was fascinated by an article I just read about the impacts of colors on your mood. In particular, the article had strong insight into the color green on your creativity. 90 more words

Social Marketing