The majority of the marketers don’t track their social media activities, however, tracking social media has become extremely useful, especially for those who want to build brand reputation and ROI from their social media marketing initiative. 1,413 more words
Tags » Social Media Analytics
IT industry is changing at a fast pace an in order to keep up with the changing trend, it is very necessary to remain updated with the latest apps and inventions. 381 more words
323 more words
“The big advantage of social media is you can get a lot more data, and you can get it more quickly and more economically,” said Henry Niman, a biomedical researcher and president of Pittsburgh-based Recombinomics Inc., which analyzes viral evolution and the spread of disease.
I recently read a book called “Think like a Rock Star” that talks about the importance of getting to know your customers, recognizing the ones that love and are passionate about your brand, listening and understanding them, as well as finding your voice as a brand and learning to speak with a voice that relates to your customers. 1,021 more words
From Facebook to Twitter, Instagram to Snapchat — marketers have learned that social media is a “must” when engaging with customers.
What remains elusive is the availability (and affordability) of an easy-to-use, effective means of analyzing social media return on investment (ROI) across dozens of outlets. 84 more words