Tags » Social Proof

Non-Profits: Why Traditional Marketing Is Failing to Bring in Talent

As students and idealists, we’re presented with a choice as we break into the work force: profit or non-profit? There are other choices, yes, and often in this uncertain economy the choice is left to chance, but there’s a very visceral feeling we get in our gut as the more ambitious inevitably choose the for-profit route. 696 more words

Social Proof and The Law of Diffusion of Innovation: Why your Patreon Campaign isn't gaining ground.

You are a Patreon Campaigner! You built your page, created your intro video, created your rewards as well as your goals.

You hit “Launch”! Now what? 407 more words

Online Commerce

A Murmuration of Humans

How the Science of Herd Behavior Applies to Start ups – Part 1

Have you ever been fortunate enough to witness a flock, or murmuration of hundreds of Starlings mob the sky? 844 more words

Lean Marketing

And They Flocked to the Valley in Droves

“It is not Greed that drives this world, it is Envy”

The bias of social proof is quite interesting. I will explain it simply by an example. 298 more words

How to Use Psychology to Market your Book

Fun fact: ever since I was a teenager, I have wanted to study psychology.  Sadly, the education system in Greece meant I became an engineer instead, devouring psychology books in my free time (Jung in particular). 1,046 more words



1. Actions speaks louder than words.

2. Start at your house, end at your house.

3. Get the first kiss out of the way early—at an early emotional high point like the two of you laughing together. 67 more words

Best of Our-Customers (Our-Clients) Pages : How To Make Customer Success Marketing Work For You ?

Our-Customers (or Our Clients) page is where you would showcase your Marque Customers and their Success on your website. Today Social Proof is no longer a nice-to-have, but a must-have in your company website from a buyer perspective. 2,686 more words

Social Proof Marketing