“Due to the fact that social responsibility is becoming more popular on a global scale, corporate social responsibility is seen as crucial in creating an attractive corporate image, providing competitive advantage and differentiation” ( Vivilaite & Daubaraite, 2011). 356 more words
Tags » Social Responsibility
“Brands often fall short of their potential to do good – reputation without responsibility. Brandkarma will change that.”
Upendra Shardanand, founder Daylife
Welcome Brandkarma.com – the first social community that will rate and review brands ability to do good in the world. 89 more words
Rob Swystun, Pristine Advisers
Corporations and shareholders that measure success by parameters other than just profit?
What madness is this?
Socially responsible corporations have been around for a while, of course, but now they’re starting to sneak from the fringes of the business world into the mainstream thanks to changing regulations and attitudes. 535 more words