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Sprite Yard – engaging mobile community or marketing suicide?
Following in the ill-fated footsteps of Anheuser-Busch, Coca-Cola has launched a social networking community of its own – but in the mobile space. The “Sprite Yard” went live in China on June 1st and … more →
inbabble: mobile applications and content
Sprite Yard – engaging mobile community or marketing suicide?
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hmackenzie wrote 2 years ago: Following in the ill-fated footsteps of Anheuser-Busch, Coca-Cola has launched a social networking c … more →
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