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Blogs about: Spur Communications

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Customer Engagement – Emotional and Analytical Aspects

I recently ran across a customer engagement article on the UK website, FinanceWeek.co.uk. It offers a beautifully succinct definition of customer engagement and explains why it’s so important.  In the… more →

SPURspectives

35 Ad Agency Blogs, Vote for Your Favorite for April — 1 comment

Michael Gass wrote 6 months ago:   It’s time for you to vote for your favorite agency blog for the month of April. 35 ad agency blogs … more →

Tags: Social Media, ad agency blog, Holland + Holland, Locomotion Creative, Fluid Studio, Design Matters Creative Group, brunner digital, Bolin Marketing, Martino Flynn agency

25 Ad Agency Blogs, Vote for Your Favorite for February — 5 comments

Michael Gass wrote 9 months ago:   It’s time for you to vote for your favorite agency blog for the month of February. 25 ad agency bl … more →

Tags: Social Media, Michael Gass, holland and holland, Locomotion Creative, Fluid Studio, Design Matters Creative Group, brunner digital, Bolin Marketing, Bing Design

14 Advertising Agency Blogs, Vote for Your Favorite for December — 5 comments

Michael Gass wrote 11 months ago:     It’s time for you to vote for your favorite agency blog for the month of December. 14 ad agency … more →

Tags: New Business Trends, ad agency new business, Michael Gass, holland and holland, Locomotion Creative, park&co, Fluid Studio, Ad Agency Blogs, brunner digital

10 Advertising Agencies Blogs, Vote for Your Favorite for November — 6 comments

Michael Gass wrote 12 months ago: It’s time for you to vote for your favorite agency blog for the month of November. 10 ad agency blog … more →

Tags: new business tools, New Business Trends, Social Media, Bing Design, Bolin Marketing, brunner digital, Design Matters Creative Group, Martino Flynn agency, Mascola Group

Customer Engagement – Emotional and Analytical Aspects — 1 comment

Paul Miser wrote 1 year ago: I recently ran across a customer engagement article on the UK website, FinanceWeek.co.uk. It offers … more →

Tags: Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, customer interaction, consumer engagement, one-to-one Marketing, 1:1 Marketing, Branding

Insurance Leaders Discuss Web 2.0 as Customer Engagement Tool

Paul Miser wrote 1 year ago: I have recently come across an article on the “Insurance and Technology ” website that I invite you … more →

Tags: Personalized Marketing, Marketing, Customer Engagement, consumer engagement, Social Media, Web 2.0, Insurance, 1:1 Marketing, one-to-one Marketing

Increase Consumer Perceptions in the Financial Service Industry — 2 comments

Paul Miser wrote 1 year ago: Forrester Research has recently published its Customer Advocacy 2008: Consumers Rate Their Banks, Br … more →

Tags: 1:1 Marketing, Branding, Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, customer interaction, consumer engagement, one-to-one Marketing

Customer Engagement through Operations

Paul Miser wrote 1 year ago: I recently had an issue with my bank regarding online fraud and had to cancel all accounts and open … more →

Tags: Branding, Consumer Behavior, Marketing, Customer Engagement, customer interaction, consumer engagement, Communication, Operations, 1:1 Marketing

The Case for Personalized or One to One Marketing

Paul Miser wrote 1 year ago: When marketers and advertisers talk about personalized or one to one marketing, a lot of questions a … more →

Tags: 1:1 Marketing, Branding, Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, one-to-one Marketing, customer interaction, consumer engagement

Gain Permission before Engaging in a Relationship — 2 comments

Spur Communications wrote 1 year ago: In his recent article, Congress asks Embarq about Selling Customer Info, posted today, AP writer Dav … more →

Tags: Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, customer interaction, consumer engagement, Kansas City, Embarq, nebuad

Customer Engagement through Social Media

Spur Communications wrote 1 year ago: In the July 14 AdWeek article, Why Brands Need a New Kind of Leader, Brian Morrissey discussed why c … more →

Tags: Branding, Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, consumer engagement, Social Media, 1:1 Marketing, one-to-one Marketing

Social Branding

Spur Communications wrote 1 year ago: What comes to mind when you think of your company’s brand?  Is it a logo? Slogan?  Feeling?  Custome … more →

Tags: 1:1 Marketing, Branding, Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, consumer engagement, Social Media, one-to-one Marketing

How Budweiser Could Have Come Out on Top — 1 comment

Spur Communications wrote 1 year ago: For weeks now, America has been on pins and needles watching the ever-lasting struggle between Ameri … more →

Tags: Branding, Consumer Behavior, Personalized Marketing, Marketing, Customer Engagement, consumer engagement, 1:1 Marketing, one-to-one Marketing, customer interaction

Customer Engagement is the New Marketing — 1 comment

Spur Communications wrote 1 year ago: In his 1986 mind-blowing compilation, Marketing Imagination, marketing guru, Dr. Theodore Levitt def … more →

Tags: 1:1 Marketing, Branding, Consumer Behavior, Marketing, Customer Engagement, consumer engagement, one-to-one Marketing, Personalized Marketing, customer interaction

Spurspectives

Spur Communications wrote 1 year ago: Welcome to Spurspectives, the online discussion of the Spur Communications team about the movement a … more →

Tags: 1:1 Marketing, Consumer Behavior, Personalized Marketing, Spurspectives


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