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Blogs about: Steffan Postaer

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Gratitude in tough times: Your advertising agency may have taken a beating but it is still yours.2 comments

SRP wrote 4 days ago: Beyond the low-hanging fruit… As we approach Thanksgiving, I’m compelled to say a little somet … more →

Tags: Adage, advertising, Adweek, BBDO, ck, CPB, Creativity, Crispin Porter Bogusky, DDB

Coming up with Ideas (and selling them). There's no better job in the world.1 comment

SRP wrote 6 days ago: Wearing your heart… Presumably you’re in advertising or you wouldn’t be reading this blog -unl … more →

Tags: Advertising Blogs, Chicago Advertising, creating ideas, Creativity, DDB, Euro RSCG, Great Jobs, Lee Clow, Leo Burnett

Certain statements have staying power no matter who makes them.2 comments

SRP wrote 1 week ago: Out of the mouths of babes… Along with editorial about the nefarious side of our industry, the … more →

Tags: AdScam, advertising, Advertising Blogs, Copywriting, Creativity, DDB, Euro RSCG, george parker, Good Quotes

Has our infatuation with "cuteness" gone too far?1 comment

SRP wrote 1 week ago: Coochie, coochie, coochie, coo! Cute article in the December issue of Vanity Fair, by Jim Windolf en … more →

Tags: Addicted to Cute, advertising, BBDO, Bo the dog, Chicago Advertising, ck, Creativity, cute kittens, cute puppies

Let's hear it for those annoying phrases we'd like to see gone. (Now, if only we'd stop creating them!)6 comments

SRP wrote 1 week ago: “You said it not me.” Recently, I came across a list of “annoying phrases we’d like to s … more →

Tags: advertising, annoying catch phrases, BBDO, Chicago Advertising, ck, cliches in advertising, Copywriting, Creativity, DDB

When it comes to selling, the seven deadlies are a 'hell' of a lot sexier than goodness.3 comments

SRP wrote 2 weeks ago: “Why is goodness so gosh-darned boring?” In my novel, The Happy Soul Industry God decide … more →

Tags: advertising, advertising and sin, Creativity, DDB, Devil and advertising, Euro RSCG, Evil, God and advertising, Good

US Cellular commercial is so strange I can't tell if I hate it or not.15 comments

SRP wrote 2 weeks ago: I keep seeing this bizarre spot from US Cellular about battery swapping. Or at least I think it’s ab … more →

Tags: bad advertising, Bad TV commercials, Cell phone commercials, Chicago Advertising, Creativity, DDB, Euro RSCG, Leo Burnett, strange ads

German Pro Bono commercial wallows in depravity before finding redemption.2 comments

SRP wrote 3 weeks ago: The Adchick featured a pretty terrific German TV commercial the other day. Highlighting the spot her … more →

Tags: Adchick, advertising, Advertising Blogs, Creativity, dark marketing, DDB, Der Wes Des Geldes, Euro RSCG, Follow the Money

"Pair-of-normal activity" Eric & Kathy in your morning face!7 comments

SRP wrote 3 weeks ago: “We Want You! We Are You!” I had an angry, violent reaction to the radio this morning. I … more →

Tags: 101.5 Radio, advertising, awful radio shows, Creativity, DDB, Eric & Kathy in the Morning, Euro RSCG, Jon & Kate Gosselin, Leo Burnett

When it comes to creativity, many of the biggest ideas defied process.3 comments

SRP wrote 3 weeks ago: Two peas in a pod? “Much of the Simpsons’ success can be traced to two main sources: an indepe … more →

Tags: advertising, DDB, Euro RSCG, Altoids, Leo Burnett, Creativity, Copywriting, Adweek, Adage

Just in time for winter: the Amish fireplace!2 comments

SRP wrote 1 month ago: “OMG, ‘Tis a mighty fine fireplace!” Yes, I still read the morning paper. I can’t … more →

Tags: advertising, Amish, amish fireplace, amishfireplaces, Bad Ads, Bad Taste, Creativity, DDB, Euro RSCG

Scorsese chooses favorite horror movies. My brother makes a couple new ones...for Bing!2 comments

SRP wrote 1 month ago: “Honey, this spot rocks!” Here’s a Halloween treat from the Gods of Advertising: A doubl … more →

Tags: advertising, DDB, Euro RSCG, Leo Burnett, Creativity, JWT, The Happy Soul Industry, Jeremy Postaer, Bing TV commercials

"L" evation! Apple gives the Chicago Transit Authority a new train station.2 comments

SRP wrote 1 month ago: From grimy to shiny! In exchange for advertising and naming rights, The City of Chicago has agreed t … more →

Tags: Apple, DDB, Euro RSCG, Leo Burnett, Creativity, Chicago Advertising, mayor daley, Adweek, The Happy Soul Industry

Notre Dame puts down it’s dukes and picks up its message in powerful ad campaign.2 comments

SRP wrote 1 month ago: “Hey, Irish, let’s make the world a better place!” Watching the Notre Dame game th … more →

Tags: advertising, DDB, Euro RSCG, Leo Burnett, Creativity, Chicago Advertising, TNT, The Happy Soul Industry, The Closer

The Progressive Insurance Girl. Ads new "It" girl drives me crazy!11 comments

SRP wrote 1 month ago: Progressive or just plain annoying? My friends at Ad Pulp wrote a post the other day on the ubiquito … more →

Tags: DDB, Euro RSCG, Leo Burnett, Creativity, The Happy Soul Industry, AdPulp, bad advertising, Progressive Insurance Commercials, Stephanie Courtney

My homemade ad on Facebook actually worked! (Even I'm surprised.)4 comments

SRP wrote 1 month ago: Shit really works! I wasn’t expecting much when I placed a tiny ad for my novel, The Happy Soul Indu … more →

Tags: advertising, DDB, Euro RSCG, Energy BBDO, Leo Burnett, Creativity, Chicago Advertising, Crispin Porter Bogusky, facebook

Beware the ad agency tyrant! He's an egomaniac with an inferiority complex.5 comments

SRP wrote 1 month ago: Does your office have a tyrant? You know the guy. He has to have his way. Is driven by a desire to b … more →

Tags: advertising, DDB, Euro RSCG, Leo Burnett, Creativity, The Happy Soul Industry, Office Politics, Haters, office jerk

For all its art, creative direction comes down to answering a few questions.5 comments

SRP wrote 1 month ago: What’s the big idea? A reader asked me to write about creative direction… Most people consider … more →

Tags: advertising, DDB, Euro RSCG, Leo Burnett, Creativity, Copywriting, The Happy Soul Industry, ART DIRECTION, Creative Direction

Is it a "viral" or is it a commercial and what's the difference anyway?3 comments

SRP wrote 1 month ago: Birds of a feather? As a copywriter at Leo Burnett, I cut my teeth on writing and producing breakfas … more →

Tags: 30-second TV commercials, advertising, BMW films, commercial production, Creativity, Crispin Porter Bogusky, DDB, digital advertising, Euro RSCG


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