Tags » Stephen Dubner

Freaky thoughts: is marketing helpful, or misleading? (Or magic?)

Catching up on podcasts, I just listened to a recent Freakonomics episode that included a lengthy discussion about whether marketing predominantly misleads consumers or guides them in the direction of better products. 332 more words


Author: Steven Levitt and Stephen Dubner
Genre: Nonfiction
Length: 315 pages

About: “The authors set out to explore the inner workings of a crack gang, the truth about real estate agents, the secrets of the Ku Klux Klan, and much more. 120 more words


The Most Good per Dollar

A problem that seems to haunt a majority of the population is the lack of money. Today’s world believes that money improves life and I believe so as well.  748 more words


Event economics in the digital age

#136400539 / gettyimages.com

Yesterday, I read Simon Kuper’s piece in the FT, on “Author Economics”, where he laments how little authors earn these days on the books they sell. 222 more words