Tags » Strategic Communications

The Difference Between Advertising and PR - A Simplified Version

By: Kate Schroeder @kschroeds7

I’ll admit it. Even as a strategic communications student, I’ve had difficulty explaining to people who ask about my major what the difference is between public relations and advertising. 393 more words

Public Relations

NEW RESOURCE: Promoting Nonprofit Organizations

Just arrived at the Southern Nevada Non-Profit Information Center in the Clark County Library. Visit the library to see this and other related materials.

Promoting Nonprofit Organizations… 128 more words


Tending the garden: Growing your audience takes care and feeding

I do not have a green thumb. Despite my long family lineage of Midwestern farmers, I am not an expert on growing beautiful gardens full of flowers and vegetables. 456 more words


J2150 wrap-up

During my time as a J2150 student, I have ostensibly gathered skills I thought I could NEVER access. So that in itself is empowering. There’s this new multimedia world that I now have a rudimentary grasp on. 230 more words

Staying Ahead of the Game: The Importance of Proactive Communications

Last week, a car crashed into a tree on a road not far from my own. A neighbor, who had just come from the direction of the accident, reported the news.  622 more words

PR Tools And Tactics

Three methods of civic engagement to boost your PR planning | Laura Tennet | PRDaily

I really like what the author of this article, Laura Tennet, presents here. Partly because it outlines the simplicity of incorporating this very important aspect into strategic communications plans; partly because she emphasizes the importance of incorporating it early to save frantic reactionary behavior down the line. 174 more words