Tags » Strategic Communications

Nando’s: 25 Reasons

Believe you me there are more than 25 reasons to love South Africa, but Nando’s show South Africans things they can’t live with and can’t live without. 98 more words


Public Relations as Storytelling

I decided to become a student of strategic communications after realizing my love of and knack for storytelling. Although it doesn’t seem like someone who likes to tell stories should be in a field that primarily handles marketing, advertising, and public relations (maybe a degree in English would be more suitable), I felt differently. 375 more words

Throwback: Fiat Palio Nice

Nice is considered a generic, bland word that lacks valor. So you can imagine if someone were to give that exact remark at your pride and joy. 84 more words


Audi: A3 exchange

Would you give up your current car for an Audi A3 sports back? Before you start look at any of your expandable family members, there is no need to take it that far. 141 more words


Prankvertising: Volvo

Lights, cameras and action… more like smile your on candid camera. Brands and their pranks, this time it’s Volvo on an unsuspecting valet. It’s always interesting to see a brand come out its comfort zone, into our physical space in the attempt to capture raw emotion. 235 more words


Viral & Community JHHESA Twitter Army

A pandemic that has left many orphaned and have led to child headed families. Africa is plagued with this virus and seeing this campaign which stirred emotions, I believe this is a campaign that should be viewed to gain perspective. 101 more words


What's The Difference Between Knowledge Mobilization/Translation & Strategic Communications?

My knowledge mobilization colleagues Melanie Barwick, David Phipps, Michael Johnny, Rossana Corandioli and I have just published an article looking at the differences and similarities between Knowledge Mobilization/Translation and Strategic Communications. 68 more words

Knowledge Mobilization