Tags » Strategic Marketing

Will the “Professional” Version of Facebook Work?

Facebook is currently working on a version of services that will allow professionals to connect themselves like Linkedin or Xing. Yes, interesting. The new services might be named “Facebook at Work” (?). 266 more words

Strategic Marketing

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Strategic Marketing

5 Tips for Marketing your Small Business Online

See 5 Ways You Can Start Marketing Your Small Business
Congratulations! You’ve made the decision to take your business online, and now it’s time to get started with some marketing. 18 more words

Lead Generation

Brand Building As A Distributed Exercise

“The reason you haven’t felt it is because it doesn’t exist. What you call love was invented by guys like me in order to sell Nylons.” – Don Draper 781 more words

Mithun Sridharan

Why Healthcare Payers Should Embrace Tech

There is a lot of pressure in the healthcare industry to improve care results, serve customers better and reduce costs with Medicare leading the charge. And where Medicare goes, the rest of the industry follows, so we are seeing similar movement on the commercial side. 270 more words

Mithun Sridharan

If Content Is King, Context is Queen

In 1996, Bill Gates famously said, “Content is king.” To a large degree, he’s still correct. In 2006, Shel Israel and Robert Scoble wrote Naked Conversations, which largely prefaced the era of social business that we now find ourselves in. 1,028 more words

Mithun Sridharan