Want proven results from your marketing- who doesn’t? To really reap the benefits of your marketing activities, you’ll need to have both a marketing strategy and a marketing plan. 364 more words
Tags » Strategic Marketing
Today’s economy is challenging for many businesses, but it’s an even bigger challenge for the SMB owner, who is forced to use increasingly smaller marketing budgets to increase brand recognition and drive sales through lead generation tactics. 780 more words
Internalized Insights Acquisition
Imagine if there was a magnitude of insights that where readily and easily accessible, Imagine if it was just a matter of time, and effort in acquiring those insights, imagine if those insights where shared for the brands’ benefit and improvement. 403 more words
Increasingly, professional sports teams are taking their important communication messages directly to fans.
Powered by the ubiquity of the Internet and fan tethering to social media platforms, direct-to-sportsfan (D2SF) marketing offers pro teams an unprecedented, and unfiltered, communication vehicle to their fans and season ticket-holders. 1,195 more words