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Chaz Sayz ~ Today, we talk government care.

Scott Dunn wrote 3 weeks ago: In my last blog I shared with you that the United States government has produced and distributed lit … more →

Tags: Chaz Says, "long term care", Charlene, charlene roberts, Insurance, long term care atlanta, long term care cumming, long term care alpharetta, long term care ga

Today, we get to the heart of what matters

Scott Dunn wrote 1 month ago: Hello, I’m Charlene, or as my father-in-law fondly called me, Chaz. “Dad” was a wonderful man. He wa … more →

Tags: Chaz Says, "long term care", Charlene, charlene roberts, Insurance, long term care atlanta, long term care cumming, long term care alpharetta, long term care ga

The Perfect Ad---Yogi and the Duck

Scott Dunn wrote 1 year ago: What are your favorite current ads? A lot of my young students answered that question with the Chic- … more →

Tags: advertising, Scott Dunn, Alpharetta, ga, Atlanta, gnfcc, George Lemmond, Small Business, Small Business Marketing

Feel Good Viral Advertising. Does it Work Good?3 comments

Scott Dunn wrote 1 year ago: Stride Gum has a YouTube four-and-a-half minute world-wide dance routine that has achieved over 20 m … more →

Tags: advertising, Marketing, Scott Dunn, ga, Atlanta, gnfcc, scott t. dunn, townplanner, north fulton

Sampling is By Far the Best Marketing Technique3 comments

Scott Dunn wrote 1 year ago: Are you giving away the farm when you give away some of your product? Are you giving away your secre … more →

Tags: Marketing, advertising, Target Market, Scott Dunn, gnfcc, Small Business Marketing, scott t. dunn, townplanner, advertising alpharetta

How To Take Your Brand Global, Virally!5 comments

Scott Dunn wrote 1 year ago: As most of you know who read my blog, I am not a huge fan of viral marketing.  It is not that I do n … more →

Tags: advertising, advertising atlanta, advertising ga, advertising roswell, advertising sandy springs, alpharetta advertising, atlanta advertising, B2B advertising, city of milton advertising

The Quest for Mediocrity: Guides for the Cautious Manager. Part Two

Scott Dunn wrote 1 year ago: We’ve given you the first five Guides: Don’t innovate, don’t try to relate to your staff, don’t try … more →

Tags: Marketing, advertising, advertising alpharetta, advertising atlanta, advertising johns creek, advertising sandy springs, alpharetta advertising, ATL, Atlanta

The Quest for Mediocrity: Guides for the Cautious Manager3 comments

Scott Dunn wrote 1 year ago: The only true mission of any organization is survival.  Companies where “excellence” is embedded in … more →

Tags: Marketing, advertising, Scott Dunn, ga, Atlanta, gnfcc, sandy Springs, Kmart, Sears

If Present Trends Continue, That’ll be the First Time4 comments

Scott Dunn wrote 1 year ago: Trends are fickle.  They seem unstoppable, but something happens. They end up falling by their own i … more →

Tags: Marketing, advertising, Scott Dunn, Alpharetta, Johns Creek, ga, Atlanta, gnfcc, George Lemmond

Speech is Free, But an Audience Will Cost You

Scott Dunn wrote 1 year ago: “Say whatever you want, anywhere,” said the professor, “But I don’t have to listen.” Freedom of spee … more →

Tags: Marketing, advertising alpharetta, advertising atlanta, advertising johns creek, Atlanta, city of milton, Digital Marketing, Dunwoody, ga

Georgia Generals Kick Off Season Opener July 12th in Johns Creek!3 comments

Scott Dunn wrote 1 year ago: For those of you who do not know, North Fulton has it’s very own football team called the Geor … more →

Tags: advertising, Alpharetta, Atlanta Falcons, Bulldogs, Falcons, ga, GA Generals, Georgia Generals Football, Johns Creek

The Peachtree 10K A Branding Mega-Success

Scott Dunn wrote 1 year ago: The running of the 39th Atlanta Journal-Constitution Peachtree 10k Road Race is over, and as usual I … more →

Tags: Marketing, town planner, Scott Dunn, Alpharetta, Johns Creek, ga, Milton, Atlanta, Roswell

EMORY JOHNS CREEK HOSPITAL ENTERS THE WORLD OF THE BLOG2 comments

Scott Dunn wrote 1 year ago: FOR IMMEDIATE RELEASE                                                                               … more →

Tags: Social Media, advertising, advertising alpharetta, advertising johns creek, Alpharetta, Atlanta, city of milton, ga, gnfcc

That’s a Great Idea. But I’d Rather Have One That Works.

Scott Dunn wrote 1 year ago: A nutritionist came up with the ultimate dog food and his co-workers liked the idea, but it flopped. … more →

Tags: Marketing, Social Media, Scott Dunn, Alpharetta, Johns Creek, Milton, gnfcc, sandy Springs, city of milton

What’s the Difference Between a Brand and a Branding Iron?3 comments

Scott Dunn wrote 1 year ago: In the very old days, ranchers and farmers were victims of horse and cattle thieves. Hostilities and … more →

Tags: Marketing, town planner, Scott Dunn, Alpharetta, Johns Creek, ga, Atlanta, gnfcc, townplanner

What Is Your Brand and Company Worth?

Scott Dunn wrote 1 year ago: Are you thinking about an exit strategy?  Is your biggest asset—your nest egg—wrapped up … more →

Tags: Marketing, advertising, Social Media, town planner, Scott Dunn, Alpharetta, Johns Creek, ga, Georgia

The Black Hole of Marketing is in the Middle2 comments

Scott Dunn wrote 1 year ago: A perceptual map of any category will include a few dominant players, some specialty niche entries, … more →

Tags: Marketing, advertising, Social Media, town planner, Scott Dunn, Alpharetta, Johns Creek, ga, Atlanta

The Four Rules of Successful Advertising2 comments

Scott Dunn wrote 1 year ago: Traditional textbooks cite the four essential “P’s” of marketing:             Product             Pr … more →

Tags: advertising, Target Market, Marketing, Scott Dunn, Alpharetta, Johns Creek, ga, Georgia, Milton

An Ounce of Behavior is Worth a Pound of Attitudes

Scott Dunn wrote 1 year ago: A common mistake by advertisers to assume that a new user of a product goes through these stages:  ( … more →

Tags: advertising, Social Media, Marketing, Scott Dunn, Alpharetta, Johns Creek, ga, Milton, Atlanta


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