Tags » Travel Marketing

Opportunities in video remain, as brands become media companies: Tnooz

Consumers increasingly perceive brands as media companies, a perception that is both fueled by companies creating more engaging content and consumer expectation of more interactive and interesting advertising. 411 more words

CMOs In Travel

Expedia Inc EXPE Cashing in on Growing Travel Market | Tech Insider

Expedia Inc NASDAQ:EXPE has released its second quarter results for the fiscal year 2014, beating analysts’ expectations which helped the stock to advance by 5% in the aftermath. 308 more words

Travel Marketing

Tourism New Zealand win PATA Gold Award for marketing

Tourism New Zealand‘s 100% Middle-earth, 100% Pure New Zealand campaign has once again been recognised on the world stage, with its latest win the prestigious… 295 more words

CMOs In Travel

Voice interaction is changing the face of travel marketing - Travolution.co.uk

We all want to acquire new customers and gain the loyalty of existing ones – but what is really the key to achieving this? Travel brands are increasingly focusing on the digital journey to support the customer objective, but this does not help anything if the offline customer journey is ignored. 114 more words

Digital Marketing