And the cool thing is: The Webciety team uses our Twingly Live tool on their live streaming page to show reactions from Twitter in real time. If you click on this link you are being forwarded to the stream, and if you look at the right you see the Twingly Live box with the the real time stream of tweets containing the #webciety hashtag (there is also a second tab highlighting tweets that received the most reactions).

Since #webciety is a pretty popular hashtag on Twitter right now, some spammers thought it was a good idea to hijack it, hence the Live widget showed their tweets as well. Fortunately, Twingly Live offers tools to moderate the real time Twitter stream – something you can’t do with Twitters own widget solution.

After users have created a Twingly Live stream for a specific keyword or hashtag, they can access the admin area where they see all incoming tweets that will be shown. For each and every tweet there is the option to either remove the tweet or to block the specific user permanently. So if you create a Twingly Live stream and want to get rid of some tweets or even block spammy users, you can do that easily!

In the case of #webciety – which has been using Twingly Live already in 2010 – we also created some custom-made filters to make sure that no spam will appear in the Live feed.

Whether these additional measurements are necessary is something that we decide on a case by case basis, and usually it’s only needed for some really huge events which get a lot of media attention. In most cases though, users are happy with the moderation features included in the admin area.

In this post we introduced you to 3 additional features of Twingly Live that you might find useful. Go, check it out and create you own Stream on http://live.twingly.com. And in case you are in charge of an event and need support, we are looking forward to hear from you.

Among the speakers are Niklas Zennström, the founder of Skype, Rikard Steiber, Global Marketing Director Mobile & Social at Google and Jacob de Geer, CEO and founder of iZettle.

Here at Twingly we are very happy that SIME has chosen to use our Twingly Live tool to show the realtime feed of tweets from and about #Sime11. So if you can’t attend the event but would like to stay up to date about what’s happening at the conference venue in the Swedish capital, click here and get the stream of tweets as they are being published.

The Twingly Live stream is also shown at the conference!

And the coolest thing: It’s also included in the free SIME iPhone app, and even there tweets are updating in realtime. We hope you like it!

Twingly Live doesn’t only come handy when trying to understand the volume of tweets about a specific topic. It’s also a good way to introduce others to a specific meme or hot trend on Twitter.

Today we want to show you three cool features of Twingly Live that you maybe haven’t paid attention to yet:

Embed a Twingly Live widget into your blog or website

You can embed any Twingly Live stream into your blog or website, for instance to illustrate how popular something you have blogged about is on Twitter. Simply go to http://live.twingly.com, choose the Stream you want to embed (e.g. a stream you have just created; use ctrl + f to search the list) and click on the “embed” link in the right column.

In the following window you find some options to customize the widget. After you are done, copy the code shown and paste it into your website.

Embed the Twingly Live widget into your wesite

See the most popular tweets for a Twingly Live stream

For an increasing number of Twingly Live streams we provide a toplist tab called “Top 20″, which lists the most popular tweets for that specific keyword within a given time period (last half hour, last 2 hours, last 24 hours, last week).

The Twingly Live streams which don’t have the toplist link simply don’t get enough tweets.

Twingly Live toplist

Embed a toplist widget

This is a little hiden feature that for now only those of you get to know who read the Twingly blog : ) In the same way as you can embed a Twingly Live stream you also can embed a toplist.

For that, find the desired keyword in the list on http://live.twingly.com, click on the “embed” link in the right column. Now when you see the embed code, copy it and paste it into your website. After that is done, remove the link from the code (which starts with http://static.twingly….) and enter the following: http://live.twingly.com/toplist/** Instead of **, add the name of the stream (which you see when opening the stream in your browser).

And if you are totally new to Twingly Live, simply create your own stream to try it: http://live.twingly.com (then click “Create Twingly Live” and follow the instructions)

Liveboard is a feature that visualizes the buzz about trends on Twitter. It’s HTML5 based and works with any state of the art browser powered by the WebKit engine, like Chrome and Safari, as well as with Firefox 4, Firefox 3.6, Internet Explorer 9 and Opera.

Here is the link to the Next11 Liveboard showing metrics and stats about the amount of Twitter buzz the two-day-conference got. Everything you see is monitored and presented in real time (here is a screenshot that we took the day before Next11 kicking off).

Let’s summarize the key figures:
Overall number of tweets containing the “next11” keyword: more than 11.000
Tweets about next11 during the time of the conference: almost 9.000
Number of different users tweeting about next11: more than 3000
Number of unique hashtags in tweets mentioning next11: 1200
Number of unique links in tweets mentioning next11: almost 3000

Top 5 Twitter users mentioned in tweets with “next11” hashtag:
@TheNextWeb
@nextconf
@50hz
@CBM
@sesselman

Top 5 Twitter users with most tweets about next11:
@50hz
@nextconf
@sesselmann
@lojanna
@countUP

Top 5 most used hashtags
#next11
#int
#Elevator
#datalove
#soc

Overall, the first conference day on Tuesday led to more tweets than the second one.

Head to our Liveboard for Next11 to see all this in a visually very appealing way, or go the realtime stream of next11-related tweets which actually is still flowing. You can create such a stream yourself, just go to live.twingly.com.

In case you would like to have a Liveboard for your own event to either simply spread the link online or to show it on a big screen at your event location, please send a mail to martin at twingly dot com and we’ll create one for you (the product is still in Alpha stadium). And in case you have any feature suggestions or wishes don’t hesitate to let us know in the comments section.

1. 9531 retweets:

So Osama Bin Laden is dead… Amazing what the Americans can do when the Playstation Network is down.—
  (@sickipediabot) May 02, 2011

2. 4816 retweets:

☑ Saddam Hussein ☑ Osama Bin Laden ☐ Jedward—
HADOUKEN. (@HadoukenUK) May 02, 2011

3. 3454 retweets:

Hey everybody that's happy Osama bin laden was finally murdered read this! http://plixi.com/p/98165678—
lil duval (@lilduval) May 02, 2011

4. 2658 retweets:

Bin Laden is dead. I didn't kill him. Please let me sleep now.—
Sohaib Athar (@ReallyVirtual) May 02, 2011

5. 2260 retweets:

us 90's kids have been alive for 9`11,the death of Osama Bin Laden, & the first black president, in all less than 20yrs we're pretty awesome—
¢assie suxx (@EpicTweets_) May 02, 2011

6. 2077 retweets:

Breaking News: This whole time, Osama Bin Laden was hiding in @DJPaulyD 's hair. No wonder he came out all slimy.—
Vinny Guadagnino (@VINNYGUADAGNINO) May 03, 2011

7. 1991 retweets:

They should have captured Bin Laden alive and made him continually go through airport security for the rest of his life….—
Dana Arikane (@DanaArikane) May 02, 2011

8. 1968 retweets:

Bin Laden on the phone. Kidding.—
Elizabeth Windsor (@Queen_UK) May 02, 2011

9. 1918 retweets:

Now that bin Laden's dead, can we put shampoo in our carry on? Can I keep my shoes on? Can we bring all the troops home?—
Michael Moore (@MMFlint) May 02, 2011

10. 1882 retweets:

The hardest part about sending Navy Seals after Bin Laden must have been flooding the compound first.—
Stephen Colbert (@StephenAtHome) May 03, 2011

Service downtime
Because we’re physically moving the servers, downtime is unavoidable. We always strive for 100% up-time, and knowing that this move will help us in providing a better and more reliable service in the future, we feel that it is still worth all the effort of moving the servers.

Continuous updates
During the move we will post regular updates about the progress at http://status.twingly.com. Please use the status blog as your first source of information, but please get in touch with us at any time with questions or concerns.

How does it affect you?

Customers
If you’re a customer, we’ve sent an e-mail with detailed information. It’s important to be aware of how you will be affected of this, so if you’re a customer and haven’t received this information, let us know (info@twingly.com) and we will make sure that you get the information needed.

Pinging and showing up on Twingly’s customers
During the downtime we will not be able to receive pings from you. The manual ping function on twingly.com/ping is estimated to be down for up to 24h from 8 AM local Swedish time, Saturday 23rd October. The automatic ping functionality (rpc.twingly.com) will also be affected but will be back up sooner then the manual. To ensure your blog post will be indexed by us afterwards, ping us again when we’re back up. Content already indexed by us will not be affected and will be displayed as usual in the widgets. This downtime will only affect content produced during the downtime. That content will not be published on our customers sites until it is possible to ping us again.

Blog widgets
Our blog widgets and badges will be affected and will stop working during the downtime. It will not show any data, but will not affect the rest of the page where it is located.

Twingly.com
Twingly.com will be down from Saturday 23rd October, 8 AM local Swedish time for about 24 hours. During this time the following services will not be reachable; Twingly Channels, Twingly Blog Search, Twingly Microblog Search and Twingly.com/ping. Twingly Live will still be up and fully functional.

Get in touch for questions and comments
We are taking every step needed to make the move as swift and secure as possible and want to make sure that we are covering all contingencies. If you have any questions or concerns, let us know.

Contact
info@twingly.com | @twingly | facebook.com/twingly | status.twingly.com

No, people using Live on their iPhones or Android-mobiles told us. “The best tool to use when following an event online on Twitter on your mobile”, one said. Now, that flatters us. And the next suggestion we got was “I think you should advertise that a bit more.” OK, that might be a good idea then.

What lots of people don’t know is that we developed a mobile version of Live. So when you enter Live via the browser of your mobile phone, you get redirected automatically to the mobile version.

This is how Twingly Live works on your mobile.

Go to the Twingly Live directory , see which streams exist and follow the one you like. For setting up your own Live-stream, please enter the directory from your computer – the mobile version cannot cater for this yet.

No worries, setting up a Live-stream is pretty easy. We put this video together to help you:

Open the URL in your mobile’s browser, and off you go.

I actually used it during the football world championship in summer, and that’s how I learned on the train home that Switzerland defeated Spain in one of the first matches.

There are numerous other opportunities to use Live. Follow your favourite football team, the Superbike World Championship , Pop Idol, X-factor or DSDS 2011 in Germany, the European Song Contest – endless possibilities. Or you are at a conference and want to follow the hash-tag used there, like i.e. Likeminds.

Now – enjoy, and don’t forget to share the stream you follow with your friends!

//Anja Rauch

Everything started with an inconspicuous flower pot that belonged to an elder care home in the German city of Münster. One week ago the pot was destroyed by an unknown person. For some reason the “story” made it onto the website of the local newspaper Münstersche Zeitung. Katharina Hövels, the woman who wrote the article, started working at the newspaper a week before and was unexperienced, the paper later explained in a follow-up piece.

At 11:04 pm on Wednesday, Ralf Heimann was apparently the first person on Twitter to publish the link to the article. His tweet was retweeted 36 times, which doesn’t include manual retweets, and it was his tweet that about 12 hours later, on Thursday around lunch, led to the Twitter meme carrying the hashtag #blumenkübel, which is German for flower pot.

I think I noticed the first #blumenkübel tweets at around 12 am, and it was like out of the blue that suddenly my complete Twitter stream was filled with this hashtag. What happened was that some people that did read the original article took the blumenkübel story and adapted it to other recent news events, while some others simply joked about flower pots in general or the fact that the incident was actually reported about.

The more people participated, the more who didn’t read the original article either started to joined or asked what the #blumenkübel thing was all about, which consequently led to a number of blog posts explaining what happened, both in German and even in English. That again helped to increase the number of #blumenkübel mentions.

Using our Blog Search engine we found almost 200 blog posts writing about the topic. According to the German blog and Twitter aggregator Rivva, 439 people retweeted the link to the original article. That is pretty substantial for Germany which only has about 270.000 active Twitter users according to this analysis. And let’s not forget that the actual story probably didn’t concern any of them.

At Twingly we quickly set up a Twingly Live Channel which at the peak of the #blumenkübel wave showed new tweets every second. It was impressive to watch!

According to the Twitter monitoring service Trendistic, the flower pot meme reached its peak around 2 pm on Thursday. After that the number of tweets containing the hashtag fell but rose again around 5 pm. If you follow Social Web topics you probably can guess why: After a few hours of #blumenkübel-mania, German mainstream media got curious and started to publish reports about how a flower pot became a star on Twitter, and that created new attention for the already diminishing meme. During that time, fake screenshots of CNN covering the broken flower pot and a YouTube video making fun of the flower pot’s fate had already hit Twitter.

The #blumenkübel hashtag actually made it into Twitter’s trending topics for a whole 5 hours, reaching position 4 at best, and increasing awareness of the flower pot tragedy on the other side of the Atlantic. Liz Pullen from What The Trend informed me on Friday that out of 492 trending topics during the past 7 days, #blumenkübel was the 30th most popular, which is remarkable considering the nonsense behind it and the small German twittersphere.

While Twitter was definitely the core of this meme, a Facebook page that was set up on early Thursday afternoon praising the flower pot grew to more than 2000 members on that day, and got even more attention after the national TV station Pro7 picked up the story on Friday evening (30 hours after the meme started). Today, the page has almost 10.000 members, which is significantly more than the number of tweets that was published with the #blumenkübel hashtag.

According to Twitter statistic apps such as What The Hashtag, Dwitter and twitter-trends.de, the hashtag was mentioned somewhere between 3000 and 6000 times from Thursday to Friday around lunch.

So, let’s draw a few conclusions: Twitter and the dynamics of the real time web allow a destroyed flower pot to become a celebrity in no time. It’s hard to explain the phenomenon if you haven’t been directly involved. It’s simply a lot of fun to see a meme grow, to be part of it and to help spread it. It’s an expression of the real time web’s (and the people’s) power. Just imagine how quick really important information could travel on the web if a stupid joke can.

It’s also obvious that Twitter is much faster than Facebook when it comes to viral distribution of information. One reason for that is definitely the more open environment at Twitter, even though Facebook is trying to compete with that. But that does not mean that Facebook does not have a purpose during the rise of an Internet meme. While Twitter is the core of the real time process, people afterwards go to Facebook to look for a group or page to join.

At least in the case of #blumenkübel, Twitter and Facebook didn’t compete but rather completed each other.

/Martin Weigert

1. Breaking news and background for media outlets
If something happens today somewhere on planet earth, it is often reported on Twitter first. Usually much earlier than newspapers and TV stations get to know about it. On the other hand, this information from alleged eye witnesses is not always completely reliable, and in general rather incomplete. So the realtime web is not replacing traditional news media, but it is helping them to gather first-hand information and to get a clue about which story could be worth reporting on.

2. Spreading important information
There might be situations when it could be necessary for governments, companies, organizations or citizens to spread a specific information quickly to a huge group of people (within a specific area or country) – just think about Chernobyl or the tsunami in Southeast Asia. The realtime web is the definite tool to make really important news spread like a virus, and that actually could save lives.

3. Organizing events
With the realtime web, people can organize themselves, arranging flash-mobs, spontaneous parties or demonstrations. Apart from the fun factor involved here, this can be a big advantage for non-democratic countries and those parts of the world without freedom of speech. As we have witnessed during the Iranian protests, the realtime web helped citizens to be a step ahead of the authorities and to steer a huge crowd of people.

4. Collective intelligence
The real time web allows for tapping into the collective brain of millions of users. It’s not uncommon on Twitter or Facebook that people ask their contacts/followers public questions about a good restaurant, mobile phone or museum. Or simply about something where they didn’t find the answer on Google. Thanks to the realtime web, there are always people out there listening, and the required information is never far away.

5. Crime prevention
Sometimes people on Twitter re-tweet announcements from either citizens or the police, searching for witnesses of a specific crime. The realtime web helps to spread this information, since it is not part of most user’s daily routine to check the press releases of their local police station.

Of course, the realtime web can also support getting eye witness reports on crimes that have been committed just a few minutes ago, so that people in the vicinity can both be especially careful but also pay attention to suspects. The final result of this could be a higher risk for criminals to get caught, which might prevent a few from actually committing a crime in the first place.

6. Market transparency
Go to Twingly Microblog search, enter the name of any product, and you get an list of people’s opinion about it. Customers use the tools of the realtime web to say what they think about brands and services. The results might not be sophisticated reviews like on specific websites made for product reviews, but aggregated and analysed based on technologies for sentiment analysis, the results can be very helpful for other’s and at least an additional source of information right before a planned purchase. Under the assumption that there are the right tools for extracting the relevant feedback from the stream of status updates, the realtime web can increase the transparency of markets.

7. Find people based on their locations
You can find users from a specific country or city by searching on a Social Network. But that doesn’t guarantee you that they are there right now. And it doesn’t tell you if they have been at a specific location in their city. With the upcoming combination of realtime elements and location features – that even Twitter is taking seriously now – it will be pretty easy to connect with people being at any given location anywhere in the world. So if you are interested in the tweets of someone who is in South Africa following the World Cup, that wouldn’t be a problem anymore. This will even come handy for journalists looking for somebody at the scene of an event to interview.

8. “Social” media
Everyone is speaking about “Social Media” referring to a million different things and tools, but in this specific context, what we mean is that the realtime web makes existing media and media channels become a social experience. Have you ever been on Twitter when there was a big sports event on TV (hard to avoid these worldcup days), or the final show of a popular music television for example? The realtime web enables viewers to comment with their smartphones or notebooks on what they are watching , to share their opinion with other’s and to make the watching experience become social, even though they are sitting in their homes many miles away from each other. With the soon to be launched Google TV project, this type of social media might become a really widespread phenomenon.

To see this in action, you can use Twingly Live to follow the hashtag or keyword of your favourite show, to get a realtime stream of Twitter updates from other viewers.

/Martin Weigert

Illustration: stock.xchng

The interesting thing with the realtime web is that it is more and more becoming an integral part of the web. People are taking for granted that it is there, without thinking about it. While the term “realtime web” always has been used mainly by web enthusiasts and geeks, the idea of user generated content published in (near) realtime through platforms like Twitter, Facebook or others that allow for instant status updates and search, has spilled over into the Internet mainstream. Considering that Facebook is close to reach 500 million active users and having in mind that the social network encourages people to publish content to the public, it’s very likely that the publicly accessible realtime web is now being populated by hundreds of millions of people.

The contribution of web users all over the world to the continuous stream of information has become an important part of many people’s web usage. And search engines and services like Twitter Search, Snap Bird, OneRiot, Tweetmeme, Openbook or even Google and Bing enable anyone to tap into this realtime stream, to see what people are talking right now, which links they are sharing – yes, in fact even to get an overview about the mood of people, right now and by looking back and aggregating status updates.

While most people are aware of the new possibilities and usage patterns triggered by social networks, blogging and microblogging, I’m not sure if everyone has thought about the consequences all this could have on societies and economies.

It’s worth to take a minute and to think about the way the realtime web is changing the world. That sounds like big words, but it might not be exaggerated. The realtime web makes it possible for people to organize without formal leader. We have seen in a few non-democratic countries how Twitter was used as a tool to avoid censorship, to spread news and to inform about upcoming demonstrations and protests. With the realtime web, people can organize faster. Really fast – and as some unofficial street parties in France show, in a way that the authorities have problems to adjust. Imagine what this could mean on a bigger scale. If suddenly and without any previous planning a million people would gather on a city’s main square, after reading about it on Twitter 30 minutes before. A really big flash mob. That’s a power of the people even western societies are not used to.

I don’t want to claim that the realtime web already has made the world more democratic, but it at least has the chance to do so. And it definitely creates transparency. In any second, you can use a variety of technologies to receive people’s honest realtime feedback on products, services and events. Last time everyone could witness this was on Saturday’s final of the Eurovision Song Contest. Following the #esc hashtag on Twitter was almost more fun than watching the show.

Even if you cannot be sure that everything you read is true, the social connections between people and the way they earn trust over time by being a reliable and authentic source of information and opinion acts as a filter, ensuring that not every stupid rumour is going viral.

On the other hand, that’s not always enough. There have been so many occasions when people falsely were said to have died. Those kind of stories do not always come from Twitter or other realtime services, but rather from mainstream media and gossip sites. Still, with the realtime web, they are spreading much faster and reaching people who otherwise never would read celebrity sites or questionable tabloids.

I think it is necessary to highlight that there is a risk involved in the realtime web. A risk that the combination of global connections and weak filters can lead to misinformation’s on a large scale, which could spark unrest or even panic. Especially in a situation where a really bad news is hitting the web, not all people necessarily think about fact-checking or going to another, renowned newspaper site to get a confirmation before sharing the news. So I don’t think it is too far fetch to expect some major case of global misinformation caused by the realtime web. But that’s maybe what needs to happen to make people realize what power the realtime web gave them as a crowd. And fortunately and despite the uncertainty regarding the future of journalism, there will always be professional journalists who can correct false reports or complete incomplete information spreading on the realtime web. That’s one of the main tasks future journalists will have to work with.

Even though there are some question marks about if the realtime web in fact could cause trouble to people, in my eyes the advantages and opportunities are prevailing. More democracy and more transparency could at least in theory lead to a better and more honest world. It’s up to us to make it become real in practice, too.

/Martin Weigert

(Illustration: stock.xchng)

Feel free to let us know in the comments which Twitter apps you wouldn’t want to live without.

Snap Bird
Snap Bird is an incredibly useful Twitter search engine. Yes, Twitter has its own search, but for some reason it doesn’t let you search through tweets that are older than a week or so. This is where Snap Bird has its strength: It let’s you search through the complete Twitter timeline of any Twitter user, either yourself or others. Furthermore you can search through all the tweets that were directed to you, through all the direct messages you sent and those you received. For each search you make you get a permanent link in case you want to show the results to somebody else. Snap Bird is a great tool, especially for those people who use Twitter to “bookmark” their thoughts and links, and who want to find that specific URL they posted on Twitter in summer 2009.

ManageFlitter
Formerly known as ManageTwitter, this tool is your ultimate follower manager for Twitter. After connecting to your personal account, you can use ManageFlitter to get a list of the people you follow based on a bunch of different criteria. You can see at a glance who of those people is not following you back, doesn’t have a profile picture, hasn’t tweeted for a long time, has a posting frequency far higher than the average or is unusually quiet. And for all those criteria, the service allows for bulk or selective unfollowing. You could either choose to unfollow everyone who does not follow you back, or just a few of them, for example.

Bettween
Even if that’s not recommended, sometimes two people have some kind of longer conversation on Twitter, packaged in a couple of 140 character tweets. That might be boring for you, or it might be a really interesting exchange of thoughts. If the latter is the case, you maybe would want to show the discussion in your blog and comment on it, or you are one of the two people involved in the Twitter conversation and would like to publish it somewhere else. Bettween helps you with that. You just enter the names of the two Twitter users and Bettween presents you with a threaded view of the conversation including a permanent link. You could also create a screenshot of the conversation to embed it on an external site.

Trendrr
If you are working in the media, marketing or web business, chances are good that you are interested in statistics surrounding specific keywords on Twitter. Trendrr is a great free service for this purpose. You enter a keyword and Trendrr then gives you a variety of graphs and analytics regarding the keyword, for example the number of tweets containing the word over a specific time period. Trendrr also tracks other platforms like Facebook, Last.fm and Delicious. Every search is visualized and offered as widget to embed on any external site. Really useful!

Klout
It’s not a secret that people on Twitter like to compare themselves to other users, to see how much influence they have, how many people they reach with their tweets and so on. Most Twitter users are vain. Klout helps them to live that out. After you have entered a Twitter username, the service does some algorithm and analytics magic and shows you some figures and statistics about the influence of that respective user. The main figure is the “Klout Score”, a measurement of an user’s overall online influence on Twitter. Of course, this is nothing that you can go around and tell everyone, since no one really knows how relevant the Klout Score in the end actually is. But for all users active on Twitter it could be interesting to see how much influence Klout thinks they actually have, and how they compare to their peers.

TweetStats
You want to know if you used Twitter more heavily half a year ago? Or which day of the week you publish most tweets? Or what time of the day you are most likely not to tweet? Then you should check out TweetStats, because this tool tells you all this, and even a little bit more, visualized in useful and easy to understand graphs. It’s a lot of fun and might tell you some surprising background about your personal Twitter behaviour.

Twingly Live
At Twingly we are very humble, which is why we mention our own Twingly Live service only in the end of this list. Imagine there is some specific event or keyword you would like to monitor and to see what people are saying about it on Twitter. But you don’t want to refresh the Twitter search all the time, you want to see the results in real time, AND you want to embed this as a widget into any blog or website. Twingly Live let’s you do exactly this. Click here, create your Twingly Live channel for a specific keyword or hashtag, and you are set. It’s really easy.

Google Reader (or any other RSS feed)
You are probably wondering how Google Reader (or any other RSS reader you are using) has made it onto this list. Yes, it is no real Twitter tool. And still, any RSS reader can help you to improve your Twitter experience and to help you monitor what’s being said on Twitter. It’s easy and very efficient: Go the the Twitter search and enter your Twitter username. On the result page, get the RSS feed URL and subscribe to it in Google Reader. For some reason, most Twitter clients don’t show you all the replies and retweets you are getting. Why is unclear, but a useful work around is to subscribe to the feed with your username in Google Reader or other RSS readers. By doing that you will get all the @replies and retweets for your username, and you can be sure to not miss anything anymore. Of course you can subscribe to any other keyword or phrase you would like to monitor in the RSS reader of your choice.

/Martin Weigert

Swedish media continues to go realtime. Tonight Swedish public service-broadcaster SVT will use Twingly Live for their show “Uppdrag Granskning”. Twingly Live connects the show to the discussion about it on the real-time web. And for the first time, the Live feed will be fully displayed at the SVT website and in connection to the live broadcasting of the show on the web.

“Step by step we are upgrading SVT.se to a 2.0-platform where we can get feedback, comments and answer questions from viewers during live broadcasts. Twitter is an excellent tool for that kind of realtime conversations”, says Axel Humlesjö, Swedish Television. You can follow him on Twitter as @axelhumlesjo.

Tonight’s show investigates how illegally caught African fish is being extracted to omega 3 oil intended for the European market. Sounds like something for you to tweet about? Use the hashtag #granskning or #uppdraggranskning to get into the Twingly Live feed.

Find the live broadcast and Twingly Live linked from Uppdrag Granskning tonight at 20.00.

Lots of discussions and events will take place there, taking into account all the different aspects of our digital world and how that affects the way we do business.

These are the WebCiety-sessions and you can follow all tweets via Twingly Live in real time at the conference on the big screen.

On their website you can watch all sessions with their live-video-stream . In conjunction with Twingly Live this allows you to get involved in discussions on the panel even from afar! A lot of the sessions are in German, but there are also some pretty cool international ones in English.

Have fun following and get engaged!

Today, when the Olympics starts in Vancouver, several Swedish media companies are for the first time connecting their news coverage of the event with live updates from Twingly Live.

Twingly Live is a realtime stream of tweets for a specific topic or event and we’re happy that Aftonbladet, Dagens Nyheter, Svenska Dagbladet , SVT and Expressen will all use our service to let this be part of their news coverage from the Olympics. Martin nails it in the press release why this is so cool:

“People are multitasking in front of their TV sets. They follow TV-broadcasts and read news sites on the Internet while at the same time they’re tweeting and commenting through social media,” says Martin Källström, CEO of Twingly. “It’s a fantastic development that increases peoples interest in news reports. With Twingly Live media take advantage of this online engagement.

What we’ve seen is that Twingly Live is very optimized for realtime broadcasts. Again, Martin explain why our realtime approach is so important for these types of media coverage and why a minor delay makes it all a lot less interesting:

“It is important that the on-going discussion in social media really is transferred in realtime when broadcasted live,” says Martin Källström. “You might think that a small delay is not all that annoying, but the dialogue is interrupted even if just delayed by a few seconds. Therefore, real time technology is a prerequisite for being able to link the discussion in social media with the direct reports from the traditional media.”

We’ll update you with the url:s to their sites as soon as they’re live. Be sure to follow us on Twitter to get noticed.

First up is a special version of Twingly Live for the Climate Conference in Copenhagen, #cop15. This Twingly Live is integrated directly at the Swedish news site DN.se and is sponsored by the energy company Vattenfall. It is the very first project testing our new sponsorship model for realtime services on media web sites.

We believe this solution is showing one of many possible ways into the future for media web sites, since it both connects the editorial content to the real time web and create new revenues for the web site. This is something our new rock star Annie will work on in the upcoming months, so please contact her if you’re interested in a partnership.

The Cop15 Twingly Live is showing news articles that tweets with the hashtag #cop15 is linking to. As always with Twingly Live and Channels, it’s totally realtime. And of course the service can be customized depending on the needs of our future partners.