Tags » Twitter Fail

November brought a trend of journos' Twitter gaffes

Perhaps some reporters should return to using Twitter as a reporting tool.

Last Sunday, Awful Announcing, a blog covering sports media, announced it “severed its relationship” with Steve Lepore, one of its writers. 292 more words


Be Careful What You Ask For: 4 Rules To Mitigate Risk With Social Engagement Strategies

Recently I saw yet another case of a social media “campaign” campaigning for something completely the opposite of its original intention.

Dr. Oz’s social media team set out to solicit health questions from his 3.58M followers.  789 more words

Social Strategy

Why a “Ghost” Following Isn’t The Right Shortcut for Your Brand

Could there really be a downside to acquiring thousands of followers in a day?

Facebook, Instagram, Twitter, Tumblr, and many other forms of social media platforms are full of “ghost accounts.” Ghost accounts can refer to either accounts that are inactive or accounts that are created for the purpose of being “fake followers.” In a Digital Trends article, Jam Kotenko states “studies have identified that Twitter has more than 99,000 fake accounts” (Kotenko, 2013). 703 more words


Digital Marketing Fail: New York's Finest

Back in April of this year, the NYPD decided to ask for feedback from their Twitter followers encouraging them to post pictures with members of New York’s finest. 56 more words

Digital Marketing Fail

Cartoon Network Posts Tweet Showing They Don't Care About Sonic Boom.

This wasn’t planned, so this probably won’t be anything with length to it. Literally 3 minutes ago as I’m typing this Cartoon Network’s official Twitter account posted information about Sonic Boom’s show premere which is this coming Saturday. 169 more words


'WTF is wrong with you?': Cory Booker delivers a 'knockout' failure

It seems like Cory Booker doesn’t care what else you do as long as you vote.

I'm going to vote tomorrow, but first I'm going to knockout game some kids at the park!!!

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US Politics

Manchester United (@ManUtd) 'embarrassing' their fans on Twitter

Manchester United’s on-field woes are not the only problems they’re having at the minute. They’ve been subject to a torrent of abuse on Twitter this week, and most of it seems to be from their own fans. 695 more words

Social Media