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Blogs about: Two Way Communications

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The (Lack of) Wisdom of Crowds

Dwayne Waite Jr. wrote 1 week ago: For the sake of this post, let us get all the jargon out of the way: 1. Crowdsourcing 2. Community-b … more →

Tags: Public Relations, Generation Y, New age marketing, Marketing, Charlotte, advertising, Business, Dwayne Waite Jr., the charlotte agency

The Importance of Listening

Susan Rink wrote 1 month ago: As communicators, we are constantly looking for new, more effective ways to broadcast information to … more →

Tags: communicating change, Communication Best Practices, Employee Communications - General, employee engagement, executive communications, Employee Communications, Rink Strategic Communications, Susan C. Rink, Susan Rink

#social media: changing behaviors in both directions with the “hashtag”1 comment

claudiaschoenbohm wrote 1 month ago: Much attention has been paid to the impact of social media on marketing and PR. However, the power t … more →

Tags: Public Relations, Social Media, hashtag, twitter

Two-Way Communication Opens the Door to Innovation and Productivity

Susan Rink wrote 1 month ago: I heard an interesting news story yesterday about innovation at a Japanese car company.  A group of … more →

Tags: Employee Communications - General, manager communications, Employee Communications, Improving Productivity, Innovation, open-door policy, Rink Strategic Communications, Susan C. Rink, Susan Rink

Employees Using Social Media Can Give Companies a Nasty Virus8 comments

davidmullen wrote 8 months ago: A couple weeks ago, a virus had its way with my family. Within a four-day span, all four of us were … more →

Tags: integrated communications, Public Relations, Social Media, Brands, Employees, facebook, twitter, Using, Virus

Now Watch Our Government Unravel on Twitter! Woohoo

Dwayne Waite Jr. wrote 9 months ago: I love social media. I thought the day that Congress and our lawmakers would use social media would … more →

Tags: New and Social Media, Fun and Uncensored, Politics, Public Relations, Charlotte, obama, facebook, twitter, Congress

10 Tips to Build a Solid Online Presence12 comments

davidmullen wrote 10 months ago: Are you using social media to expand your network and connect with new people? Maybe you’d lik … more →

Tags: Public Relations, Digital, Social Media, Tips, networking, Online, Shannon Paul, Presence, Social Networks

Want Consumer Loyalty? Use These Magic Words.18 comments

davidmullen wrote 11 months ago: Here’s the no-crap headline of the year: The economy sucks. That’s caused most brands to re-evaluate … more →

Tags: Public Relations, advertising, Marketing, PR, Thanks, consumer, loyalty, J.Crew, J Crew

Five PR Trend Predictions for 200919 comments

davidmullen wrote 11 months ago: Predictions are always dangerous. People way ahead of the curve throw jabs about how such and such c … more →

Tags: Public Relations, Social Media, PR, Viral, media, People, 2009, Predictions, Trends

Do We Talk Too Much? 18 comments

davidmullen wrote 11 months ago: For those of us active in the social media space, I’m not talking about listening to what your custo … more →

Tags: Client service, Clients, new business, Listen, talk, credibility, Potential Client, Presenting, Presentation

Social Media Embodies PR2 comments

maggieks wrote 1 year ago: I just read an interesting blog post by Richard Bailey, a university lecturer who teaches PR at Leed … more →

Tags: Public Relations, Social Media

Why Both Obama and McCain Failed to Woo Me4 comments

davidmullen wrote 1 year ago: According to everything I’ve heard and read for the past two months, myself and people like me are t … more →

Tags: Public Relations, advertising, communications, election, candidates, obama, McCain, Swing, Voters

May debates!3 comments

maggieks wrote 1 year ago: I can’t even begin to tell you my glee at the power of public voice and two-way communications … more →

Tags: Public Relations, ethical PR, media, Green Party

Washed out with the Tide11 comments

maggieks wrote 1 year ago: As a fellow itcher who recently bought Tide detergent, I was interested to see Darren Barefoot … more →

Tags: Public Relations, Tide, ethical PR

Social Media Isn't the Second Coming...10 comments

davidmullen wrote 1 year ago: I’ve seen some suggestion recently that “traditional” PR tactics are being put to death by social me … more →

Tags: Public Relations, Social Media, second, Coming, traditional PR

In Plain English, Please9 comments

davidmullen wrote 1 year ago: I’m tired. And the sense I’m getting from others is that they’re tired, too. It becomes more exhaust … more →

Tags: Client service, English, Plain English, Jargon, Buzzwords, clear

Five Ways Brands Benefit from Social Media: Part 2

davidmullen wrote 1 year ago: People with similar interests hang out together. Those who gather around the new water coolers tend … more →

Tags: Social Media, Brands, Benefits, Water Cooler

Five Ways Brands Benefit from Social Media: Part 12 comments

davidmullen wrote 1 year ago: Are You Invited to the New Water Cooler? Are you looking for concrete brand benefits in regards to i … more →

Tags: Public Relations, Digital, Social Media, PR, Brands, Benefits, Water Cooler

Three Reasons You Should Care About Social Media5 comments

davidmullen wrote 1 year ago: Many marketers are still apprehensive about involving their brands in social media initiatives. Quit … more →

Tags: Public Relations, Social Media, facebook, twitter, Brands, plurk, New Media


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