A couple weeks ago, a virus had its way with my family. Within a four-day span, all four of us were incredibly sick for 24 hours at a time and it seemed there was nothing we could do to stop the next … more →
David MullenDwayne Waite Jr. wrote 1 week ago: For the sake of this post, let us get all the jargon out of the way: 1. Crowdsourcing 2. Community-b … more →
Susan Rink wrote 1 month ago: As communicators, we are constantly looking for new, more effective ways to broadcast information to … more →
claudiaschoenbohm wrote 1 month ago: Much attention has been paid to the impact of social media on marketing and PR. However, the power t … more →
Susan Rink wrote 1 month ago: I heard an interesting news story yesterday about innovation at a Japanese car company. A group of … more →
davidmullen wrote 8 months ago: A couple weeks ago, a virus had its way with my family. Within a four-day span, all four of us were … more →
Dwayne Waite Jr. wrote 9 months ago: I love social media. I thought the day that Congress and our lawmakers would use social media would … more →
davidmullen wrote 10 months ago: Are you using social media to expand your network and connect with new people? Maybe you’d lik … more →
davidmullen wrote 11 months ago: Here’s the no-crap headline of the year: The economy sucks. That’s caused most brands to re-evaluate … more →
davidmullen wrote 11 months ago: Predictions are always dangerous. People way ahead of the curve throw jabs about how such and such c … more →
davidmullen wrote 11 months ago: For those of us active in the social media space, I’m not talking about listening to what your custo … more →
maggieks wrote 1 year ago: I just read an interesting blog post by Richard Bailey, a university lecturer who teaches PR at Leed … more →
davidmullen wrote 1 year ago: According to everything I’ve heard and read for the past two months, myself and people like me are t … more →
maggieks wrote 1 year ago: I can’t even begin to tell you my glee at the power of public voice and two-way communications … more →
maggieks wrote 1 year ago: As a fellow itcher who recently bought Tide detergent, I was interested to see Darren Barefoot … more →
davidmullen wrote 1 year ago: I’ve seen some suggestion recently that “traditional” PR tactics are being put to death by social me … more →
davidmullen wrote 1 year ago: I’m tired. And the sense I’m getting from others is that they’re tired, too. It becomes more exhaust … more →
davidmullen wrote 1 year ago: People with similar interests hang out together. Those who gather around the new water coolers tend … more →
davidmullen wrote 1 year ago: Are You Invited to the New Water Cooler? Are you looking for concrete brand benefits in regards to i … more →
davidmullen wrote 1 year ago: Many marketers are still apprehensive about involving their brands in social media initiatives. Quit … more →